General Manager

Hospitality Hire; Cape Town; On-site; ZAR 600,000 - 900,000; Full time

Job summary

A premium travel and transport provider in Cape Town seeks an experienced General Manager/Branch Manager to lead operations. This leadership role includes overseeing service quality, financial performance, and team management, aimed at delivering exceptional luxury travel experiences. The ideal candidate should have a background in tourism or hospitality and strong strategic leadership skills.

Qualifications

• Minimum 3 to 5 years’ senior management experience in luxury transport, tourism, or hospitality.
• Proven track record managing multi-service operations and diverse teams.
• Strong knowledge of Cape Town’s tourism and hospitality ecosystem.

Responsibilities

• Oversee day-to-day execution of transfers, guided tours, and concierge services.
• Own the budget, P&L, and business performance metrics.
• Lead the commercial strategy and identify growth opportunities.
• Recruit, train, and manage teams across operations and guest services.
• Represent the brand in industry forums and local tourism initiatives.

Skills

Strategic leadership with hands-on operational capability

Excellent financial management and commercial acumen

Strong communication, negotiation, and stakeholder engagement skills

Passion for delivering exceptional guest experiences

A commitment to sustainability and innovation in service delivery

Education

Bachelor’s degree/Diploma in Business, Tourism, Hospitality, or Transport Management

Job description

General Manager/Branch Manager - Luxury Travel & Transport | Cape Town
Cape Town | Full-time | Premium Tourism & Concierge Services

An established premium travel and transport provider is seeking a dynamic and experienced General Manager/Branch Manager to lead its Cape Town operations. Specialising in luxury airport transfers, chauffeur services, private tours, and concierge partnerships, the company caters to high-end hospitality, tourism, and corporate markets.
This is an exciting leadership opportunity to drive growth, elevate service standards, and shape the future of luxury travel experiences in one of South Africa’s most iconic destinations.

The Role
As General Manager/Branch Manager, you’ll take full ownership of daily operations, strategic growth, and customer service delivery. This role requires a hands-on leader who can manage multi-functional teams, nurture key partnerships, and ensure that every journey reflects excellence, reliability, and sophistication.
Working Hours: And working hours would be Monday to Friday 8 to 5 and then alternative weekends for a one day maybe a Saturday

Key Responsibilities
Operational Leadership

• Oversee day-to-day execution of transfers, guided tours, and concierge services
• Manage fleet scheduling, route planning, maintenance, and compliance
• Ensure service consistency and adherence to safety and quality standards

Financial & Strategic Oversight

• Own the budget, P&L, and business performance metrics
• Drive profitability through effective cost control and pricing strategy
• Report regularly on KPIs and financial results

Sales & Business Development

• Lead the commercial strategy and identify growth opportunities
• Build strong relationships with hotels, DMCs, travel agents, and corporate clients
• Expand the footprint of concierge desks and contracted partnerships

People & Culture

• Recruit, train, and manage teams across operations, admin, and guest services
• Foster a culture of service, collaboration, and continuous improvement
• Drive performance, accountability, and staff engagement

Stakeholder Engagement

• Represent the brand in industry forums and local tourism initiatives
• Maintain visibility and influence with key Cape Town stakeholders Monitor competitor landscape and market trends to remain ahead

Education & Experience

• Bachelor’s degree/Diploma in Business, Tourism, Hospitality, or Transport Management
• Minimum 3 to 5 years’ senior management experience in luxury transport, tourism, or hospitality
• Proven track record managing multi-service operations and diverse teams
• Strong knowledge of Cape Town’s tourism and hospitality ecosystem

Skills & Competencies

• Strategic leadership with hands-on operational capability
• Excellent financial management and commercial acumen
• Strong communication, negotiation, and stakeholder engagement skills
• Passion for delivering exceptional guest experiences
• A commitment to sustainability and innovation in service deliver