FMCG E-commerce Specialist

Placements24; Bloemfontein; Hybrid; ZAR 300,000 - 600,000; Full time

Benefits offered by this job

Remote work

Flexible hours

Health benefits

Professional development

Job summary

Placements24 seeks a dynamic FMCG E-commerce Specialist to drive online sales and brand presence. This fully remote role develops and executes strategies to optimize performance across e-commerce platforms and marketplaces, leveraging digital marketing, merchandising, and consumer engagement to grow sales and enhance the online customer experience.

The role partners with marketing, sales and IT, staying ahead of FMCG e-commerce trends and implementing campaigns across SEO/SEM and content

Qualifications

• Bachelor's degree in Marketing, Digital Media, Business or related field.
• Minimum of 3 years of e-commerce experience, preferably FMCG.
• Proven experience with e-commerce platforms, digital marketing tools and analytics.

Responsibilities

• Develop and implement e-commerce strategies to drive sales and customer acquisition.
• Manage online product listings, content, and merchandising on partner platforms and company sites.
• Plan and execute digital marketing campaigns including SEO, SEM, social media, and email marketing.
• Analyze e-commerce data and KPIs to identify trends and optimize strategies.
• Collaborate with marketing, sales, and IT to ensure a seamless online journey.
• Stay up-to-date with e-commerce trends in FMCG.

Skills

Digital marketing

E-commerce optimization

Analytics

Remote teamwork

Education

Bachelor's degree in Marketing, Digital Media, Business

Tools

E-commerce platforms

SEO tools

Analytics tools

Job description

About the Role

Our client is seeking a dynamic and digitally savvy FMCG E-commerce Specialist to drive online sales and brand presence. This fully remote position is responsible for developing and executing strategies to optimize performance across various e-commerce platforms and marketplaces. You will leverage your expertise in digital marketing, online merchandising, and consumer engagement to grow sales and enhance the online customer experience within the competitive FMCG sector .

Key Responsibilities

• Develop and implement e-commerce strategies to drive sales and customer acquisition.
• Manage online product listings, content, and merchandising on partner platforms and company websites.
• Plan and execute digital marketing campaigns, including SEO, SEM, social media, and email marketing.
• Analyze e-commerce data and KPIs to identify trends, measure performance, and optimize strategies.
• Collaborate with marketing, sales, and IT teams to ensure a seamless online customer journey.
• Stay up-to-date with the latest e-commerce trends and best practices in the FMCG industry .

Requirements

• Bachelor's degree in Marketing, Digital Media, Business, or a related field.
• Minimum of 3 years of experience in e-commerce , preferably within the FMCG industry .
• Proven experience with e-commerce platforms, digital marketing tools, and analytics.
• Strong understanding of SEO, SEM, social media marketing, and content optimization.
• Excellent analytical and problem-solving skills.
• Ability to work independently and effectively in a remote team environment.

Benefits

• Competitive salary and performance bonuses.
• Fully remote work arrangement with flexible hours.
• Comprehensive health and wellness benefits.
• Opportunities for professional development and training in digital marketing.
• Contribute to the digital growth of a leading FMCG brand .