Field Sales Manager

Hire Resolve; Cape Town; On-site; ZAR 200,000 - 300,000; Full time

Job summary

A leading beverage company in Cape Town is seeking a dynamic Field Sales Manager to lead a high-performing sales team. The role involves driving sales, ensuring brand visibility, and exceeding operational targets. Candidates should have relevant sales experience, team management skills, and a strong grasp of FMCG dynamics. This position offers a competitive salary based on experience.

Qualifications

• 2-3 years sales and merchandising experience in an FMCG environment.
• 1-2 years’ experience managing a team of at least 4 people.
• Minimum 2 years driving experience.

Responsibilities

• Manage sales team call cycles and daily operations.
• Coach Sales Specialists to improve performance.
• Analyze sales data and inform strategies.
• Build relationships with customers and internal teams.

Skills

Sales experience in FMCG

Team management

Negotiation skills

Conflict management

Communication skills

Education

Grade 12 certificate

NQF Level 4 qualification

Sales, Marketing, or Business Management qualification

Job description

An established beverage company in Cape Town, Western Cape is seeking a dynamic Field Sales Manager to lead, coach, and grow a high-performing sales team within a defined geographical area. This role focuses on driving sales, ensuring brand availability and visibility, and delivering exceptional results for the business and customers.

Responsibilities:

• Manage and coordinate sales team call cycles to cover all outlets effectively.
• Oversee daily operations, ensuring Sales Specialists meet call targets, deadlines, and company policies.
• Equip the sales team with necessary tools and resources to maximize efficiency.
• Conduct in-field assessments and actively support sales volume growth.
• Set, monitor, and manage clear performance objectives, including performance counseling and development plans.
• Coach Sales Specialists through a structured coaching module to improve skills and performance.
• Participate in trade assessments and provide actionable feedback.
• Maintain daily reporting to the Area Sales Manager, including call rates, asset management, and team attendance.
• Achieve all sales, availability, and operational targets consistently.
• Analyze sales data, brand performance, competitor activity, and market trends to inform strategies.
• Build strong relationships with customers and internal teams.
• Support Route to Market Partner activations and step in when sales specialists are unavailable.
• Manage ad hoc projects such as SKU launches and new system implementations.
• Lead weekly team meetings to review progress and address gaps.

Requirements:

• Grade 12 certificate and NQF Level 4 qualification (minimum).
• Relevant Sales, Marketing, or Business Management qualification is beneficial.
• 2-3 years sales and merchandising experience in FMCG environment.
• 1-2 years’ experience managing a team (minimum 4 people).
• Minimum 2 years driving experience.
• FMCG informal market experience is advantageous.
• Strong business acumen with skills in negotiation, conflict and situational management.
• Excellent organizational, planning, and communication skills.

How to Apply:

• Contact Hire Resolve today for your next career-changing move
• Our client is offering a highly competitive salary for this role based on experience.
• Apply for this role today, contact Mischa Bornman at [e-mail] or on LinkedIn
• You can also visit the Hire Resolve website: hireresolve.us or email us your CV to: [e-mail]