Eloqua Marketing Senior Consultant (GCC Africa - Remote)

TransUnion; Johannesburg; Remote; ZAR 600,000 - 900,000; Full time

Job summary

A leading technology company is seeking an experienced Eloqua Marketing Automation Sr. Consultant to join its Global Marketing Operations. This remote role involves designing and executing automated marketing campaigns to drive customer engagement. The ideal candidate will have extensive experience with Eloqua in a B2B setting, a strong grasp of marketing automation processes, and the ability to work collaboratively with various teams. Candidates must reside in South Africa and have a fibre-ready internet connection.

Qualifications

• 5 years of hands-on experience with Eloqua in a B2B enterprise environment.
• Strong understanding of lead lifecycle management, segmentation, campaign design and marketing attribution.
• Familiarity with data privacy laws and compliance standards.

Responsibilities

• Design, build, test and deploy automated marketing campaigns in Eloqua.
• Maintain and optimize marketing automation processes ensuring data quality and compliance.
• Create and maintain campaign performance dashboards and reports.

Skills

Sales Experience

B2B Sales

Marketing

Pardot

Financial Concepts

Marketing Automation

Media Planning

Salesforce Marketing Cloud

Multichannel Marketing

Social Media Management

Negotiation

Lead Generation

Education

Bachelor's degree in Marketing, Communications, Business or related field

Tools

Eloqua (Oracle Marketing Cloud)

Salesforce

HTML / CSS

Job description

Overview

TransUnion Job Applicant Privacy Notice

What Well Bring

We are seeking an experienced Eloqua Marketing Automation Sr. Consultant to join our Global Marketing Operations. This role you’ll serve as a key technical expert responsible for the strategy, execution, optimization and measurement of automated marketing campaigns that drive pipeline and customer engagement. You’ll work closely with campaign managers, digital marketing, sales and analytics teams to support demand generation initiatives through Oracle Eloqua and associated tools.

Responsibilities

• Design, build, test and deploy automated marketing campaigns in Eloqua including lead nurturing emails, triggered communications and data workflows.
• Partner with campaign managers and regional marketing teams to support B2B lead generation programs, ABM initiatives and lifecycle marketing efforts.
• Maintain and optimize marketing automation processes ensuring consistent data quality, compliance (e.g. GDPR, CCPA) and performance tracking.
• Manage Eloqua assets such as emails, landing pages, forms and segments ensuring they follow brand guidelines and best practices.
• Understand Eloqua and Salesforce integrations ensuring seamless data flow and campaign attribution.
• Create and maintain campaign performance dashboards and reports to provide actionable insights to stakeholders.
• Conduct A/B testing to continuously improve email performance, engagement and conversions.
• Stay current on Eloqua capabilities, marketing automation trends and best practices to drive innovation and efficiency.

Qualifications

• Bachelors degree in Marketing, Communications, Business or a related field.
• 5 years of hands-on experience with Eloqua (Oracle Marketing Cloud) in a B2B enterprise environment.
• Strong understanding of lead lifecycle management, segmentation, campaign design and marketing attribution.
• Experience working with Salesforce or other CRM platforms.
• Knowledge of HTML / CSS for email and landing page customization.
• Familiarity with data privacy laws (e.g. GDPR, CAN-SPAM) and compliance standards.
• Analytical mindset with strong problem-solving skills and attention to detail.
• Eloqua certification is required.

For positions based in South Africa, preference will be given to suitably qualified candidates from designated groups in line with the company’s Employment Equity plan and targets.

Should you not hear from us within 3 weeks of applying, please regard your application as unsuccessful.

Please note it is a requirement of the Global Capability Centre Africa that you reside in a home that is fibre-ready and has space for you to work comfortably and confidentially on a day-to-day basis for the purpose of your proposed employment. You can be based anywhere in South Africa that has fibre but will not be able to work in a location outside of South Africa.

A minimum of a 100 Meg fibre line is required; if successful, you will need to upgrade your line or install fibre to work effectively.

This is a remote position which may require occasional in-person attendance at work-related events at the discretion of management.

TransUnion Job Title: Sr Consultant Demand Generation

Required Experience: Senior IC

Key Skills

Sales Experience, B2B Sales, Marketing, Pardot, Financial Concepts, Marketing Automation, Media Planning, Salesforce Marketing Cloud, Multichannel Marketing, Social Media Management, Negotiation, Lead Generation

Employment Type: Full-Time

Experience: years

Vacancy: 1