MAIN PURPOSE OF THE JOB
To promote and sell the Bank’s product bouquet to clients through responsible sales activities. Responsible for sourcing and developing new contacts/prospects and sales leads through the Bank’s internal campaigns and personal referrals.
Key Performance Inputs/Activities
- Sales Focus
- Achieve customer growth, revenue, and collections targets as defined by the bank.
- Meet and exceed activity metrics across all product lines.
- Meet, exceed, and effectively execute all sales and customer targets set by the bank.
- Implement the bank's sales strategy concerning product and value-added services (up-selling, cross-selling, capital uptake).
- Make outbound calls to existing and prospective customers.
- Convert all sales opportunities from inbound requests, outbound calls, lead generation, and customer queries.
- Develop and maintain relationships with existing and potential customers to generate new business.
- Participate in cross-selling bank products.
- Maintain detailed pipeline and prospect data.
- Arrange in-person visits, appointments, and presentations, with follow-ups as needed.
- Conduct financial needs analysis to tailor solutions leading to sales.
- Schedule customer feedback sessions for document collection and updates.
- Adhere to supervision requirements for all financial products.
- Prepare and present weekly, monthly, and quarterly reports to management.
- Manage cash, CAM, and credit card administration effectively with authorized approval.
- Be accountable for personal sales results.
Marketing Focus- Stay informed about products, services, competitors, and promotional trends.
- Identify referral opportunities within and around the branch.
- Support branch goals through marketing activities, promotions, telemarketing, and targeted initiatives.
- Participate in community events to promote the bank and increase business opportunities.
- Ensure all marketing activities comply with policies and procedures.
Risk & Compliance Focus- Ensure deal quality by reviewing applications promptly and accurately, utilizing all necessary tools to mitigate risk.
- Comply with all customer interaction policies and regulatory requirements, including AML reporting.
- Report incidents of fraud or suspicious activity through proper channels.
- Maintain a zero-defect approach to deal quality and income/expenses capturing.
- Follow FAIS guidelines and qualification parameters.
Customer Service- Adhere to the bank’s customer service standards and legislation.
- Follow TCF principles.
- Maintain personal accountability and assist team members in customer engagement.
- Meet customer financial needs and support their financial success.
- Ensure quality and timely processing of applications, queries, and solutions.
Training & Development- Participate in ongoing sales and service training as identified in development plans.
- Complete all relevant training initiatives to enhance value to customers.
- Engage in risk, compliance, and regulatory training to meet obligations.
Operational Activities- Follow all security, safety, and operational procedures, including opening/closing, surveillance, and emergency protocols.
- Perform administrative duties as required by management.
Minimum Education
NQF level 6 FSCA-aligned/business-related qualification; RE5 preferred.
Minimum Experience
At least 2 years in sales and client service, with full representative accreditation in all product categories.