Ecommerce and Marketing Specialist

VHRS; Johannesburg; On-site; ZAR 240,000 - 360,000; Full time

Job summary

A leading company seeks an Ecommerce and Marketing Specialist in Johannesburg. The role focuses on managing online sales channels, enhancing digital marketing strategies, and ensuring customer satisfaction through effective CRM management. Ideal candidates possess a strong e-commerce background along with excellent communication and analytical skills. Join a dynamic team to drive significant revenue growth and customer success in a fast-paced environment.

Qualifications

• Minimum 2 years experience in Ecommerce or digital marketing.
• High proficiency in MS Office and CRM systems.
• Proficient in English & Afrikaans preferred.

Responsibilities

• Manage and optimise online sales channels for revenue growth.
• Develop quarterly marketing plans for product launches.
• Maintain CRM and automate workflows for efficiency.

Skills

E-commerce platforms knowledge

Customer service

Analytical skills

Problem-solving

Communication skills

Education

Bachelor’s degree in marketing, Business, Digital Media, or a related field

Tools

Zapier

Hubspot

Google Analytics

Mailchimp

Job description

The Company: Avansa Business Technologies
Role Name: Ecommerce and Marketing Specialist
Location: Bruma, Johannesburg | Full-time
Role specifics: Permanent position - subject to probation period
Hours of Work:
Monday to Thursday: 7:30 AM – 4:30 PM
Friday: 7:30 AM – 2:30 PM

Role summary:
We’re looking for a highly motivated and results-driven individual to join our growing team. This role is ideal for someone with a strong understanding of e-commerce operations, digital marketing, and customer success. You'll be responsible for managing and optimising our online sales channels to ensure a seamless customer experience and drive revenue growth.

Key Responsibilities:
1. Website management: Optimise our product information and 2 ecommerce websites:
- Customer service: Responding to customer emails and chat queries, and assisting with returns, exchanges and refunds in accordance with company policy.
- Product management: Listing new products, maintaining / updating existing products and brand catalogue integrity, writing product descriptions, updating and editing product images, and ensuring products are categorised and linked correctly with tags.
- Order processing: Using the e-commerce systems to check orders, picking, packing and dispatching orders securely and meticulously, coordinating order fulfilment with relevant suppliers, marketplace warehouses and logistics partners.
- Stock control: Monitor stock levels, ensure accurate inventory records, assisting with quality control, receiving deliveries and moving / co-ordinating stock between the stockroom and retail locations / warehouses.

2. Marketplace Management: Focus on growing revenue on Takealot, Makro & Marketplace platforms:
- Product management: Listing new products, maintaining / updating existing products and brand catalogue integrity, writing product descriptions, updating and editing product images, and ensuring products are categorised and set up correctly.
- Stock control: Monitor stock levels, ensure accurate inventory records, communicating with marketplace customer service with discrepancies, booking stock deliveries and moving / co-ordinating stock between the stockroom and retail locations / warehouses.
- Customer service: Developing strong relationships with key people to develop sales and marketing strategies and reduce inefficiencies.
- Promotions: Coordinate promotional activities, product launches, and seasonal campaigns.

3. Marketing: Develop quarterly marketing plans to: launch new products, nurture and upsell:
- Email: Create and optimise outbound email campaigns as part of our product release schedule.
- Whatsapp: Targeted outbound marketing campaigns.
- Linkedin: Develop outbound campaigns for company and product managers.
- Tools: Create tools like buyers guides, income/saving calculators, etc for our marketing material.
- Social: Post articles, promos and product releases to our social channels.

4. CRM Management: Maintain our CRM, integrations and workflows:
- Data Management: Ensuring our customer and deal information is correct and up to date.
- Workflows Support: Maintaining our automated workflows (Zapier, Hubspot, Xero, Linkedin).

5. Skills & Experience: Non-negotiable requirements:
- Extensive experience with online marketplaces like Takealot and Makro, with hands on experience in returns, stock disputes, stock management, promos.
- Minimum 2 year working experience in Ecommerce or digital marketing.
- Very High level of computer literacy with proficiency in MS Office, Gmail, CRM system.
- In-depth knowledge of e-commerce platforms (Shopify/or similar).
- Proficient in English & Afrikaans (advantageous) language, reading, writing, speaking.
- Excellent problem-solving and analytical skills.
- Strong attention to detail, organizational skills, and ability to prioritize tasks.
- Effective communication and teamwork skills.
- Own transport / the ability to commute to Bruma, Johannesburg.

Advantageous
- Experience with marketing automation tools (e.g. Zapier, Hubspot, Mailshake, Mailchimp, etc).
- Proficiency in digital marketing tools (Google Analytics, Google Ads, Facebook Ads, SEO tools).
- Experience in email marketing, paid search, and social media advertising.
- Bachelor’s degree in marketing, Business, Digital Media, or a related field.
- Previous experience in a fast-paced e-commerce or retail environment.