Marketing Manager — Content

Growth Troops; Cape Town; Remote; ZAR 400 000 - 700 000; Full time

Job summary

A rapidly scaling U.S. healthcare network seeks a marketing leader to drive content-driven growth programs. This fully remote role involves managing multi-channel campaigns, producing engaging content, and leveraging CRM tools like HubSpot to optimize performance. Join a dynamic team with opportunities for rapid advancement and a direct impact on revenue.

Benefits

100% remote, async-friendly culture

Direct line of sight to revenue impact

Rapid advancement opportunities

Qualifications

• 3–5 years running multi-channel campaigns.
• Hands-on skill with Zapier or Make.
• Portfolio with written content and visuals.

Responsibilities

• Publish and maintain a 30-day content calendar.
• Run coordinated campaigns across multiple channels.
• Build HubSpot workflows and report performance.

Skills

Multi-channel campaign management

Content creation

Data analysis

CRM proficiency

Fluent English

Troubleshooting integrations

Tools

HubSpot

Zapier

Canva

Figma

Google Sheets

Job description

Remote

• Full-time
• Reports to Director of Marketing
  
  

Company Snapshot

A rapidly scaling U.S. healthcare network—400 + men’s-health clinics and counting—seeks a marketing leader to own content-driven growth programs.

Core Objectives

• Content Engine – Publish and maintain a 30-day calendar of blog posts, social updates, and email/SMS touchpoints.
• Channel Execution – Run coordinated campaigns across email, SMS, paid social, and organic social; keep LinkedIn, Instagram, TikTok, and X on brand and on schedule.
• Automation & Data – Build HubSpot workflows, connect tools via Zapier/Make, and report weekly performance in Google Sheets.
• Creative Production – Produce lightweight graphics or short videos (Canva/Figma/CapCut) and brief external agencies when deeper creative is required.
• Sales Alignment – Document lead-handoff processes and provide regional playbooks for field teams in Latin America.
  
  

Required Profile

• 3–5 years running multi-channel campaigns inside a modern CRM (HubSpot strongly preferred).
• Hands-on skill with Zapier or Make; comfortable troubleshooting integrations.
• Portfolio that includes written content plus at least two self-produced visuals or videos.
• Proficient in Excel/Google Sheets for fast analysis.
• Fluent English; Spanish or Portuguese advantageous.
  
  

First-90-Day Targets

• Launch an email + SMS nurture achieving ≥ 20 % opens and ≤ 1 % unsubscribes.
• Publish 30 consecutive days of on-time social content.
• Cut campaign-build time by 25 % through new automations and templates.
• Deliver a live dashboard covering lead volume and conversion.
  
  

Perks

• 100 % remote, async-friendly culture.
• Direct line of sight to revenue impact and rapid advancement opportunities.