Coordinator, Marketing MTB South Africa (m/f/d)

The IRONMAN Group; Wes-Kaap; On-site; ZAR 30 000 - 60 000; Full time

Job summary

An established industry player in endurance sports is seeking a Marketing Coordinator for their mountain bike events in South Africa. This role involves crafting strategic marketing plans, managing media and creative content, and driving brand growth within the MTB community. The ideal candidate will possess strong project management skills, a passion for mountain biking, and the ability to work collaboratively across teams. Join a dynamic environment that values creativity and teamwork, and enjoy perks like flexible hours, free race entries, and opportunities for travel across the EMEA region.

Benefits

Flexible working hours

Home office options

Casual dress code

Free race entries

Travel opportunities

Online learning platform access

Employee Assistance Program

Free drinks at the office

Employee discounts

Attractive parental leave policy

Qualifications

• 3-5 years of marketing experience with a focus on project management.
• Strong influencing and negotiation skills across the organization.

Responsibilities

• Develop and implement strategic marketing plans for mountain bike events.
• Manage media buying and creative development for various media.

Skills

Project Management

Marketing Strategy

Negotiation Skills

Analytical Skills

Social Media Management

Event Marketing

Education

Bachelor's Degree

Tools

Digital Advertising Platforms

Media Buying

Job description

The Coordinator, Marketing MTB South Africa works within the Cape Town Marketing team and is responsible for the coordination of strategic overall event marketing and communication programs for South African mountain bike events that deliver participants against budgeted athlete targets and brand growth.The Coordinator, Marketing MTB South Africa brings strong project management skills, creativity, organisation, analytical aptitude, teamwork and confidence to work with multiple stakeholders and achieve project goals.

Responsibilities

• Support in the develop of a cohesive strategic marketing plan in for South African mountain bike events to increase brand affinity, market share and respective event sales targets for The IRONMAN Group events in the Epic Series brand of mountain bike events.
• Ensure the development and implementation of event-specific marketing and communication plans throughout the year to deliver on event-specific and series marketing KPIs.
• Plan and facilitate media buying and creative development for print, radio, out of home and other traditional media in addition to digital advertising and new media placements, either through media agencies or direct negotiation.
• Develop and project manage strong on-event marketing plans to achieve strategic marketing deliverables in conjunction with Epic Series brand and local event teams for South African mountain bike events.
• Identify and capitalize on opportunities for MTB market growth at grassroots level within the South African MTB community to support series wide strategic objectives.
• Serve as key marketing contact in South Africa for the Epic Series mountain bike brand and ensure delivery of marketing and communication responsibilities for series in relation to the region.
• Manage photography and video production service providers to deliver required creative content.
• Content development and oversight of South African event social media accounts in close collaboration with Senior Marketing Manager and digital agency for development and execution of paid digital campaigns.
• Manage, update, and circulate weekly marketing documentation including marketing plans, opportunities, and challenges for South African mountain bike events.
• Support as needed on European Epic Series events marketing campaigns

Qualifications

• Bachelor’s Degree
• 3 - 5 years marketing experience
• Fluent in English
• Demonstratable project management experience
• Excellent influencing and negotiation skills across all layers of the organization
• Superior time management and prioritization skills, working as team member
• Possess a goal-oriented approach, with the desire and capability to track activities to business metrics and an overall plan.
• Strong attention to detail
• A passion for mountain biking is a plus
• Ability to work some weekends and non-traditional hours
• Ability to travel 25%+

What we offer

• Flexible working hours and home office options for a better work-life balance.
• An open, modern, and friendly work environment with a strong, cross-regional culture throughout the EMEA region.
• Casual dress code for a relaxed work atmosphere.
• Be part of a market-leading and globally growing endurance sports company.
• Active involvement in international events and exciting projects.
• Free race entries for endurance events organized by the IRONMAN Group.
• Travel opportunities to events across the EMEA region.
• Access to the online learning platform Percipio for continuous learning and development.
• Employee Assistance Program (EAP) with Workplace Options for support with professional and personal matters.
• Free drinks at the office.
• Employee discounts at partner companies of The IRONMAN Group.
• Attractive parental leave policy on top of the statutory regulations.

A contract will be made based on a full-time employment. We are looking forward to receiving your application including your salary expectations and your notice period. Are you interested?