Brand Manager

Global Recruitment; East London; On-site; ZAR 30 000 - 60 000; Full time

Job summary

An established industry player seeks a Brand Manager to enhance its market presence in East London. This role involves maintaining brand consistency across various platforms, executing strategic marketing initiatives, and coordinating product launches. The ideal candidate will possess a strong background in brand management and marketing, with an emphasis on understanding market insights and consumer behavior. Join this dynamic team to drive impactful marketing strategies and elevate the brand's reputation in a competitive landscape.

Qualifications

• Proven experience in brand management and marketing.
• Strong understanding of marketing strategies and media channels.

Responsibilities

• Maintain consistent brand messaging across all platforms.
• Execute marketing initiatives aligned with sales objectives.
• Coordinate market launches of new products.

Skills

Brand Management

Marketing Strategies

Media Channels

Public Relations

Education

Bachelor's degree in Marketing

Master's degree in Marketing

Job description

The position would suite someone residing in East London, Cape Town or Pretoria)

Key Criteria :

• Bachelor’s degree in Marketing, Business Administration, Communications, or a related field.
• A Master’s degree in a similar field may be preferred.
• Proven experience in brand management, marketing or a related field.
• Strong understanding of marketing strategies, media channels, and branding.
• Professional certification such as Certified Brand Manager (CBM) or similar may enhance a candidate’s qualifications.

Key Tasks and Duties :

• Maintaining consistent brand messaging throughout all platforms, aligning with the company’s standards and regulatory requirements.
• Executing marketing initiatives in conjunction with sales objectives and campaigns.
• Coordinating market launches of new products or services along with planned marketing strategies.
• Tracking consumer and market insights by reviewing metrics such as sales volume, market share, profit projections, pricing and distribution, and developing plans based on these insights.
• Handling the brand's public relations and overseeing the communication on platforms including social media.

A full job specification may be provided on request.

Create a job alert for this search

Brand Manager • East London, South Africa