GenAI Senior Art Director

OLIVER+; South Africa; Remote; ZAR 200 000 - 300 000; Full time

Job summary

Join a forward-thinking company as a GenAI Art Director, where your creativity and leadership will inspire a team to push the boundaries of advertising through innovative GenAI solutions. You'll collaborate with clients to refine their needs while overseeing the creative process from concept to final delivery. Your expertise in GenAI tools and techniques will not only elevate your team's performance but also drive impactful results for clients. This role offers a unique opportunity to be at the forefront of the GenAI revolution in advertising, making a significant mark in a dynamic and inclusive environment.

Benefits

Training and development resources

Webinars and newsletters

Collaborative knowledge-sharing sessions

Qualifications

• 5+ years in advertising creative development with GenAI tools.
• Strong communication and management skills are essential.

Responsibilities

• Direct a team of GenAI Creators to deliver high-quality ads.
• Work with clients to refine briefs and manage expectations.

Skills

GenAI tools

Advertising creative development

Adobe Creative Cloud (Photoshop)

Communication skills

Team management

Education

Bachelor's degree in a relevant field

Tools

Pencil AI

ChatGPT

Midjourney

Adobe Firefly

Jasper

Job description

OLIVER+ is a global team of creative thinkers, tech-savvy trendsetters, and production pros specialising in film, CGI, automation, AI, motion design, and digital/print content. We partner with over 300 clients in 40+ countries and counting. Our focus is to connect clients with high-quality solutions, talent, and ambitious opportunities worldwide.

As a part of The Brandtech Group, we're at the forefront of leveraging cutting-edge AI technology to revolutionise how we create and deliver work. Our AI solutions enhance efficiency, spark creativity, and drive insightful decision-making, empowering our teams to produce innovative and impactful results.

Role: GenAI Art Director

About the role:

We’re looking for GenAI Art Directors who will direct a team of Gen AI Creators, as well as use the Pencil platform themselves to deliver high quality, high performing ads to either enterprise clients or small businesses. You will likely have a team working with you and by nature of your expertise they will largely engage with you to resolve creative challenges they are coming up against and overcome the limitations of GenAI today.

You will require deep experience with GenAI tools and what they can do for creators, the advertising industry, and for marketing clients - as well as the positivity, energy, and lateral problem solving to explore and expand techniques to push beyond any perceived creative limitations. One key measure of your success will be your ability to inspire a team with creative solutions day-to-day. Doing this successfully will deliver impact for our clients and fame for your work, as well as make you one of the leading voices of the GenAI revolution.

What you will be doing:

• Work with our Customer Success team to meet with clients, taking and refining briefs that meet client needs while best demonstrating GenAI capabilities within a systematic GenAI delivery process.
• Oversee GenAI Creator(s) to deliver brief(s) through all steps including insight, concept, copy, image & video generation and final creative assembly using different GenAI models and techniques.
• Where necessary, directly intervene in developing, generating or manually retouching outputs to meet quality standards across briefs.
• Work with our Customer Success team to present creative outputs to clients, taking feedback and managing expectations on what GenAI can and cannot do.
• Work with our Customer Success team and GenAI Creator team to structure a GenAI delivery process that allows for steps, prompts, time taken etc. to be shared transparently with clients.
• Work with our Training team to actively explore, implement and explain new GenAI techniques to help our wider user base achieve high quality creative outputs.
• Work with our Product & Engineering teams to test new GenAI features and provide feedback to drive platform improvements.

As a business we're committed to ensuring everyone on our team is fully trained and confident in using Pencil AI, and other approved AI tools. A wide range of Internal resources are available to make sure our teams stay ahead of the AI curve: training, webinars, newsletters, AI communities etc.

You would be responsible for both you and your teams to be actively AI proficient and keeping up to date by:

• Continuously up-skilling using our approved AI tools including Pencil.
• Staying up to date with evolving AI trends through our newsletters, webinars, hackathons, AI communities etc.
• Facilitating collaborative knowledge-sharing sessions to foster an open exchange of AI expertise and embrace our culture of Learning.

What you need to be great in this role:

• 5 years’ experience in advertising creative development.
• Experience with GenAI tools such as ChatGPT, Midjourney, Adobe Firefly, Jasper etc.
• Experience with GenAI techniques such as model selection & prompting.
• Proficiency in Adobe Creative Cloud (Photoshop).
• Good personal communication and management skills.
• Preference for candidates who have prior agency experience.
• Strong written English skills, allowing you to communicate effectively with clients and team.
• Access to a reliable computer with an internet connection exceeding 40 Mbps.
• A collaborative and team-oriented attitude with optimism about the role of GenAI in creativity.

Our values shape everything we do:

Be Imaginative to push the boundaries of what’s possible.

Be always learning and listening to understand.

Be Results-focused to exceed expectations.

Be actively pro-inclusive and anti-racist across our community, clients and creations.

OLIVER+, a part of the Brandtech Group, is an equal opportunity employer committed to creating an inclusive working environment where all employees are encouraged to reach their full potential, and individual differences are valued and respected. All applicants shall be considered for employment without regard to race, ethnicity, religion, gender, sexual orientation, gender identity, age, neurodivergence, disability status, or any other characteristic protected by local laws.

OLIVER+ has set ambitious environmental goals around sustainability, with science-based emissions reduction targets. Collectively, we work towards our mission, embedding sustainability into every department and through every stage of the project lifecycle.

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