Marketing Manager

Hsfa; Wes-Kaap; On-site; ZAR 300 000 - 500 000; Full time

Job summary

A leading company in the elderly care sector is seeking a Marketing Manager to drive brand strategy and marketing efforts. The ideal candidate will possess strong skills in digital marketing, community engagement, and fundraising. This full-time position is based in Somerset West, Western Cape. The successful candidate will need to demonstrate expertise in managing marketing campaigns, budget management, and compliance with South African regulations.

Qualifications

• Degree in Marketing or related field required.
• Strong knowledge of marketing strategies and digital marketing.

Responsibilities

• Manage brand strategy and marketing initiatives.
• Lead fundraising efforts and donor relationships.

Skills

Marketing

Branding

Digital Marketing

Public Communication

Event Planning

Budget Management

CRM Systems

Data Analysis

Content Creation

Leadership

Education

National Diploma NQF Level 6 in Marketing

Bachelor's Degree NQF Level 7 in Marketing

Tools

Adobe InDesign

Photoshop

Canva

Microsoft Office

Mailchimp

Google Analytics

Website Content Management

WooCommerce

Job description

Job Title: Marketing Manager

Location: HSFA Somerset West, Western Cape, South Africa

Qualifications Required:

• Degree / Diploma in Marketing or a related field (National Diploma NQF Level 6 or Bachelor's Degree NQF Level 7 in Marketing, Communications, Business Management, or a related field)

Key Competencies:

• Strong knowledge of marketing, branding, and sales strategies, including digital marketing and social media
• Experience in media relations, public communication, and community engagement
• Proven ability in fundraising, donor relations, and securing sponsorships
• Skills in planning, organizing, and executing events and campaigns
• Budget management expertise focusing on cost-efficiency and impact
• Proficiency in CRM systems, data analysis, and marketing performance reporting
• Knowledge of NPO compliance, POPIA, and South African marketing regulations
• Creative thinker with skills in content creation and campaign design
• Must have skills in Adobe InDesign, Photoshop, Canva, Microsoft Office, Mailchimp, Meta Business Suite, Google Analytics, Website Content Management, WooCommerce, and embracing AI marketing tools
• Strong leadership, collaboration, and team motivation skills
• Empathetic and customer-focused, with an understanding of the elderly care industry

Key Areas:

1. Brand Management and Strategy
2. Marketing and Sales Strategy
3. Media and Community Engagement
4. Digital Marketing and Online Presence
5. External Marketing and Communications
6. CRM and Newsletters
7. Fundraising and Donor Relationships
8. Self-management and Team Collaboration

Position Details:

Full-time position based at the HSFA head office in Somerset West, Western Cape, South Africa.

Application Process:

Email your cover letter and CV. If you do not hear back within 14 days, your application was not shortlisted for an interview.