Senior Insights & Reporting Analyst

Engage Video Group; Cape Town; On-site; ZAR 400 000 - 600 000; Full time

Job summary

A leading company in the social media video sector is seeking a Senior Analyst to drive high-quality reporting and strategic data analysis. This role involves mentoring junior analysts and collaborating across departments to deliver actionable insights for clients. The ideal candidate will have a strong background in data analysis and report writing, with a focus on client satisfaction and continuous improvement.

Qualifications

• Expertise in analyzing complex data sets and generating actionable insights.
• Ability to craft compelling narratives translating data into client insights.

Responsibilities

• Lead comprehensive reports for high-priority clients, integrating quantitative and qualitative insights.
• Conduct in-depth data analysis to identify trends and inform strategies.
• Facilitate collaboration between Reporting, Sales, Creative, and Data Science teams.

Skills

Advanced Data Analysis

Report Writing

Cross-Departmental Collaboration

Mentorship

Presentation Skills

Job description

About Engage Video Group

Engage Video Group is a technology-driven social media video business combining data and creativity to create content people really care about.

We have worked with global corporations such as Unilever and NESTLÉ to produce engaging, shareable content for some of the world's largest brands, and have built and own the largest food and recipe social media platform in Africa, Foodies of SA. Recently, we expanded our focus beyond food to explore new categories, utilizing our unique tech stack to serve various brands.

Our focus is on unlocking the power of the creator economy on social platforms to drive high-impact brand messaging. We have collaborated with clients like Philips, Simba, Vaseline, HomeChoice, Takealot, and Mr D, with more partnerships on the horizon.

Our Purpose

We believe the advertising industry faces a challenge: people dislike ads. This results in ad-centric content polluting social feeds and eroding customer trust. By leveraging audience data and real-time content testing, we create optimized content around topics that matter to customers, in formats they prefer.

Our Culture

We're passionate about our work. As a fast-growing startup operating globally, we foster a culture of innovation and change, driven by talented creatives and professionals who challenge the norm. We prioritize team care over ego and enjoy having fun while making an impact.

Where You Fit In

We seek talented individuals who are passionate about advertising and its potential to create meaningful change. If you excel in your field, we want to hear from you.

Role Overview

The Senior Analyst is a key member of the reporting team, responsible for creating high-quality, client-facing reports and leading strategic data analysis efforts. You will manage complex campaigns and larger clients, collaborating across departments to ensure insights are clearly communicated to both internal teams and clients.

You will mentor analysts, ensuring accuracy, strategic alignment, and storytelling excellence in all deliverables.

Key Responsibilities

1. Advanced Reporting & Insight Generation: Lead comprehensive reports for high-priority clients, integrating quantitative and qualitative insights to craft impactful narratives. Ensure alignment with client and brand objectives, providing actionable recommendations.
2. Data Analysis & Trend Identification: Conduct in-depth data analysis to identify trends, patterns, and insights that inform strategies and decision-making. Use advanced techniques to focus on ROI, campaign performance, and business impact. Stay updated with industry trends and benchmarks.
3. Reporting Framework Development: Support building and reviewing reporting frameworks, including cadence, processes, and timelines, in collaboration with the Delivery team.
4. Cross-Functional Collaboration & Leadership: Facilitate collaboration between Reporting, Sales, Creative, and Data Science teams. Present insights internally and to clients, ensuring strategic value is understood.
5. Mentoring & Development: Guide peers and junior team members in analytical skills and storytelling. Review reports to maintain high standards and foster a culture of continuous improvement.

Skills & Competencies

• Advanced Data Analysis: Expertise in analyzing complex data sets and generating actionable insights.
• Report Writing & Storytelling: Ability to craft compelling narratives translating data into client insights.
• Cross-Departmental Collaboration: Leading efforts across teams for accurate insights integration.
• Mentorship & Leadership: Proven ability to guide and develop team members.
• Presentation Skills: Confidently presenting insights to clients and stakeholders.

Key Attributes

• Strategic Thinker: Understands data implications for business strategy.
• Collaborative Leader: Encourages teamwork and innovation.
• Client-Focused: Committed to exceeding client expectations.
• Continuous Learner: Keeps abreast of industry trends and best practices.

Additional Details

Location: Cape Town

Type: Full-time

Start Date: As soon as possible