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An established industry player in the wine sector is seeking a dynamic Sales and Marketing Manager to spearhead marketing efforts for two distinct brands. This role involves developing innovative strategies to penetrate both local and international markets while building strong relationships with key stakeholders. The ideal candidate will possess a minimum of 5 years' experience in the wine industry, showcasing a proven ability to drive sales and brand awareness. This permanent, full-time position is based in Johannesburg, offering a competitive salary and commission structure, along with a cell phone allowance. If you're passionate about wine and marketing, this is your chance to shine!
Position : Sales and Marketing Manager - WineOur client, in the wine industry based in Stellenbosch, is looking for a Sales and Marketing Manager to join their team based in Johannesburg as soon as possible.Main purpose : Marketing and sales in local and international wine markets for 2 different brands, with the focus on new markets.
Reporting to the managing director.Main responsibilities : Develop and implement sales and marketing strategies in new markets both locally and internationally.Build and maintain relationships with distributors, importers, retailers, and customers.Effective implementation of marketing strategies to build brand awareness and support sales.Increase distribution and grow sales in both local & international markets.Strategic management and development of current and emerging markets – conduct market research to understand customer preferences and competitor activities.
Understand and translate business objectives into brand / marketing strategy.Evaluate, negotiate, select and manage outside resources to execute marketing plan where necessary and within budget.Analyse sales and market data to understand and help identify untapped opportunities to grow sales.Draw on sound market intel & competitor knowledge to identify opportunities and drive strategic decisions for marketing.Prepare sales reports for management review on a monthly basis.Manage budgets, pricing strategies and promotional campaigns.Organise and attend wine tasting events, trade shows and promotional activities.Ensure compliance with industry regulations and standards.
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