Sales Consultant

AVI Limited; Johannesburg; On-site; ZAR 25 000 - 45 000; Full time

Job summary

An exciting opportunity awaits for a dynamic Sales Consultant to join a leading beverage solutions provider. This role is perfect for an outgoing individual who thrives in a fast-paced environment and is passionate about delivering exceptional customer service. You will work closely with quality brands, positively influencing in-cup quality and delivery while identifying new business opportunities. Your expertise in sales and strong knowledge of specialty coffee will be key in achieving sales targets and driving growth. Join a forward-thinking company where your contributions will make a significant impact in the coffee service industry.

Qualifications

• 1-3 years’ experience in a sales role with a track record in new business development.
• Strong knowledge of specialty coffee and beverage system solutions.

Responsibilities

• Achieving monthly sales, volume, and margin targets.
• Providing superior customer service through structured call cycles.
• Developing a targeted list of new prospects collaboratively.

Skills

Sales Experience

Customer Service

Cold Calling

Relationship Building

Data Interpretation

Education

Grade 12 / Matric

Tools

Business Intelligence Resources

Job description

The Coffee Importers and Roasters Organisation (CIRO) is the preferred one-stop beverage solution, offering expert services in sourcing, roasting, blending, packaging, training, equipment, technical support, and distribution. As the largest manufacturer of pure coffee in South Africa, CIRO is a notable leader within the coffee service industry, renowned for consistent quality, innovative product formats, and added value offerings.

An exciting opportunity exists for a dynamic Sales Consultant. We seek an outgoing individual with drive to join our enthusiastic sales team. This role offers the chance to work with quality brands that enrich our clients' lives. The successful candidate will be based in Bryanston at CIRO.

Line Manager: Regional Sales Manager

Job Specification

Key Performance Areas:

1. Achievement of monthly sales, volume, and margin targets.
2. Providing superior customer service to existing clients through a structured call cycle based on regional criteria.
3. Influencing and positively affecting in-cup quality and delivery via on-site beverage solutions, including customer audits, machine calibration, operational training, and corrective actions.
4. Identifying gaps and opportunities within the customer base to leverage the basket offered by the NBL Group for value propositions.
5. Implementing effective point-of-sale placements to grow brand awareness and consumption.
6. Verifying all customer asset equipment annually.
7. Utilizing business intelligence resources to grow sales volumes.
8. Executing group customer plans, rollouts, and launching new products and equipment.
9. Developing a targeted list of new prospects collaboratively with the Sales Manager and customer service team across all categories and channels.
10. Providing a forecast for new installations and prospective customers.
11. Achieving the fiscal year's growth forecast.
12. Completing new business development, including initial contact, needs assessment, tailored proposals, and guiding implementation.
13. Ensuring commercial viability of agreements with target prospects.
14. Participating in installations and customer solutions training on the day of installation.
15. Monitoring progress through monthly one-on-one meetings and structured tracking against targets.

Qualifications and Experience:

• Grade 12 / Matric.
• 1-3 years’ experience in a sales role within the Out of Home (OOH) market, with a proven track record in new business development.
• Experience in cold calling and prospecting.
• Strong knowledge of specialty coffee.
• Experience with beverage system solutions.
• Basic commercial understanding.

Special Requirements:

• A valid driver’s license.
• Ability to travel extensively.
• Capability to offer tailored solutions within the Business and Industry (B&I) channel.
• Ability to work effectively with regional management teams.
• Full COVID-19 vaccination.

Core Competencies:

• Fact documentation and data interpretation.
• Rational and conceptual thinking.
• Relationship building and articulating information clearly.
• Decision-making and resilience.
• Time management, planning, and organization.
• Risk minimization and adaptability to change.
• Productivity maintenance, commitment, initiative, and opportunity recognition.