Fmcg Campaign And Data Sales Consultant

Akelo Group; Johannesburg; On-site; ZAR 40 000 - 80 000; Full time

Job summary

An established industry player is seeking a dynamic FMCG Business Development & Sales Manager to spearhead sales initiatives and cultivate key client relationships. In this pivotal role, you will leverage your extensive knowledge of the FMCG landscape to drive revenue growth and develop innovative sales strategies. You'll be responsible for building and maintaining a robust sales pipeline, ensuring alignment with marketing efforts, and achieving ambitious sales targets. If you thrive in a fast-paced environment and have a passion for the FMCG sector, this opportunity offers a platform to make a significant impact and advance your career.

Qualifications

• 5-10 years' experience in advertising and media sales to the FMCG industry.
• Proven success in similar roles with strong market understanding.

Responsibilities

• Build relationships within the FMCG industry to strengthen the brand.
• Achieve sales targets and identify new marketing opportunities.
• Conduct market research to evaluate trends and competitive activities.

Skills

Sales Management

Business Development

Account Management

Communication Skills

Analytical Skills

Negotiation Skills

Interpersonal Skills

Market Analysis

Education

Diploma or Degree in Sales Management

5 years of experience in Sales

Tools

CRM Software

Microsoft Office

Job description

Job Title: FMCG Business Development & Sales Manager

Direct message the job poster from AKELO Group. Responsible for managing and developing relationships with key clients within the FMCG industry.

Maintain and grow sales within assigned accounts, maximize revenue, and achieve business objectives.

Market and sell offerings within the FMCG and media industry.

Identify and approach potential customers to build and maintain a sales pipeline and meet targets.

Main Duties and Responsibilities

1. Build sustained relationships with targeted audiences within the FMCG industry to differentiate our business and strengthen our brand.
2. Contribute to developing effective sales and marketing strategies for FMCG.
3. Ensure the corporate image and branding are consistent across all sales channels in collaboration with sales and marketing teams.
4. Utilize extensive product knowledge and understanding of FMCG marketing and sales trends to communicate with clients, understand their needs, and recommend solutions that maximize value.
5. Achieve sales targets for each FMCG brand.
6. Understand our ideal FMCG customers and how they relate to our offerings.
7. Maintain relationships with important clients through regular visits, understanding their needs, and identifying new marketing opportunities.
8. Develop and identify new leads using data mining, telesales, and industry networking.
9. Gather firsthand market research from clients.
10. Conduct market research and analysis to evaluate B2B and B2C trends, brand awareness, and competitive activities.
11. Assist in recruiting, training, and coaching sales colleagues to ensure knowledge transfer as part of HR objectives.
12. Stay current in the industry by attending educational events, conferences, reading publications, and maintaining professional networks.
13. Develop business plans, meet goals, and coordinate with marketing on lead generation.
14. Recognize opportunities and convert leads into long-lasting FMCG partnerships.
15. Work closely with the Business Unit Leader to generate FMCG sales leads through meetings and calls with warm leads, providing detailed requirements for pitches.
16. Ensure marketing and sales channels meet customer needs and targets.
17. Identify new methods and channels for promoting offerings, including cost-effective advertising options.
18. Provide regular reports on client pipelines and sales outcomes relative to targets.
19. Recommend improvements and outline implementation timelines.
20. Collaborate on budget planning and expense monitoring, controlling budgets, and resource allocation.

Minimum Requirements

• Diploma or Degree in Sales Management, Business Management, or related field, or 5 years of experience in Sales, Business Development, and Account Management.
• 5–10 years' experience in advertising and media sales to the FMCG industry.
• Proven success in similar roles with a strong understanding of market dynamics and sales techniques within FMCG.
• Good knowledge of B2B & B2C sales, active promotion of offerings, and experience utilizing various FMCG marketing and sales channels.
• Excellent communication, interpersonal, negotiation, and contract management skills.
• Analytical skills to interpret sales data and market trends.
• Proficiency in CRM software and Microsoft Office.
• Strong organizational and time-management skills, along with creativity and commercial acumen.