Marketing Manager

Ecoinvent Association; Stellenbosch; Hybrid; ZAR 600 000 - 800 000; Full time

Job summary

A fast-growing team seeks a Marketing Manager to develop and execute marketing strategies that align with company objectives. The role involves leading digital marketing efforts, collaborating across departments, and producing actionable insights from analytics. Join a diverse team committed to transparency and collaboration, making a significant impact in environmental assessments.

Benefits

Flexible work arrangements

Professional growth plans

Qualifications

• 6+ years of experience in marketing.
• Strong background in B2B Marketing / Sales enablement.

Responsibilities

• Develop and execute comprehensive marketing strategies.
• Lead digital marketing efforts and analyze performance metrics.
• Plan and execute integrated marketing campaigns.

Skills

B2B Marketing

Digital Marketing

Sales Enablement

Analytical Skills

Job description

What you will be doing:

1. Develop and execute comprehensive marketing strategies aligned with company objectives, including creating annual marketing plans and budgets with performance tracking.
2. Collaborate with product teams to develop compelling value propositions and create marketing materials such as sales collateral.
3. Lead marketing initiatives and collaborate across departments to ensure cohesive messaging and business alignment.
4. Direct all digital marketing efforts, including SEO / SEM, email marketing, social media, and content strategy, while analyzing performance metrics to optimize campaigns.
5. Contribute to creating engaging marketing content across platforms, ensuring alignment with brand voice and marketing objectives in collaboration with the Content Creation team.
6. Produce actionable insights from marketing analytics to guide strategic decisions and stay informed about industry developments.
7. Support Sales Outbound activities.
8. Plan and execute integrated marketing campaigns across multiple channels with clear objectives, KPIs, and measurement frameworks.
9. Contribute to successful product launches and gather customer feedback for improvements.

What you bring:

1. 6+ years of experience.
2. Strong background in B2B Marketing / Sales enablement.
3. Experience setting up digital marketing funnels, including website, GTM, and lead generation tools.
4. Understanding of complex, scientific, or data-related topics and the ability to communicate them to a broader audience.

Why ecoinvent?

As a fast-growing team based in Zürich with over twenty nationalities, we embrace diversity and promote a collaborative and adventurous mindset.

We are committed to building an inspiring work culture that nurtures creative thinking, transparency, and reliability. Our benefits include flexible and hybrid work arrangements, professional growth plans, and our most vital asset: our community.

We value transparency, flexibility, and a diverse environment that encourages learning and continuous improvement.

Collaboration is at the heart of what we do.

Join us and make an impact.

Our Mission: ecoinvent is an internationally active, mission-driven organization dedicated to supporting high-quality, science-based environmental assessments.

Its activities include publishing and maintaining the ecoinvent database—a comprehensive life cycle inventory database providing reliable and transparent information on environmental impacts.

This database is used by companies, researchers, and policymakers to analyze environmental impacts and make informed decisions.

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