B2C Content & Lifecycle Coordinator

Growth Troops; Johannesburg; Remote; ZAR 200 000 - 300 000; Full time

Job summary

A leading company in the marketing sector is seeking a Marketing Assistant to create engaging social media content and manage email campaigns. This role offers the opportunity to work remotely while contributing to exciting marketing initiatives. Ideal candidates will have a knack for writing and a basic understanding of marketing tools, ready to make an impact in a fast-paced environment.

Benefits

100% remote

Async-friendly culture

Real ownership of content

Qualifications

• 0–2 years in marketing, social media, or content creation.
• Comfortable writing short-form copy.
• Working knowledge of email platforms.

Responsibilities

• Write and schedule daily social posts.
• Draft and send promotional emails.
• Maintain a 30-day content calendar.

Skills

Writing

Social Media

Content Creation

Organization

Fluent English

Tools

HubSpot

Canva

CapCut

Google Sheets

Job description

Team: Growth / Marketing|Manager: Marketing Manager|Type: Full-time, remote (Americas time zones)|

What you’ll do

• Write and schedule daily social posts (Instagram, TikTok, X) that speak to a consumer audience.
• Draft and send promotional and nurture emails / texts in HubSpot or HighLevel.
• Keep a 30-day content calendar up to date and flag gaps early.
• Design quick-turn graphics and short videos in Canva or CapCut—no agency delays.
• Reply to DMs and comments to keep the community engaged.
• Track basic metrics (opens, clicks, follows, views) in Google Sheets and share a weekly recap.
• Maintain tidy lists in the CRM and tag contacts for future campaigns.
  
  

Must-have experience

• 0–2 years in marketing, social media, or content creation (internships count).
• Comfortable writing short-form copy that feels human and on-brand.
• Basic hands-on time with any email platform (Mailchimp, HubSpot, Klaviyo, etc.).
• Working knowledge of Canva or CapCut and a portfolio link with at least two samples.
• Organized—able to juggle multiple posts, drafts, and deadlines without dropping balls.
• Fluent written English.
  
  

Nice to have

• Exposure to SMS tools or WhatsApp marketing.
• Familiarity with AI helpers like ChatGPT for first-draft copy.
• Beginner’s grasp of Zapier or Make automations.
• Spanish or Portuguese for social replies.
  
  

First-90-day wins

• Publish a full month of on-time social content with average engagement ≥ last quarter.
• Launch your first B2C email blast hitting ≥20 % open rate.
• Build a single Google Sheet that tracks followers, email opens, and SMS clicks in one view.
• Streamline at least one manual task with a Zapier zap (e.g., new TikTok video → CRM tag).
  
  

Perks

• 100 % remote, async-friendly culture.
• Real ownership: the content you ship goes live the same day and reaches thousands of consumers.