Senior Manager, Marketing Technology

Jdbc; Johannesburg; Hybrid; ZAR 60 000 - 120 000; Full time

Job summary

An established industry player is seeking a Senior Manager in Marketing Technology to spearhead the development of a global MarTech stack. This role is pivotal in enhancing operational efficiency through the standardization of marketing platforms, including MRM and SEO tools. You will collaborate with diverse teams to drive innovation and ensure the successful adoption of new technologies. Join a dynamic environment that values diversity and offers hybrid working arrangements, where your contributions will significantly impact the company's marketing strategies and overall success.

Qualifications

• 8-10 years of relevant experience in marketing technologies.
• Strong communication and relationship-building skills.
• Experience developing business cases and gathering requirements.

Responsibilities

• Act as product owner for various marketing technologies.
• Collaborate with cross-functional teams globally.
• Lead the rollout of selected applications with change management.

Skills

Marketing Resource Management (MRM)

Search Engine Optimization (SEO)

Project Management

Communication Skills

Relationship Building

Education

Undergraduate Degree

Tools

Wrike

Adobe Workfront

BrightEdge

SEM Rush

Smartling

DeepL

Transperfect

Job description

Join a company that is pushing the boundaries of what is possible. We are renowned for our technical excellence, leading innovations, and for making a difference to our clients and society. Our workplace embraces diversity and inclusion – it's a place where you can grow, belong, and thrive.

Your day at NTT DATA

We are looking for a marketing professional to join the marketing technology center of excellence team to help the NTT DATA marketing organization continue to scale in various marketing technologies including MRM (Marketing Resource Management), SEO (Search Engine Optimization), website translation, employee advocacy, social media platforms, and others.

As the Senior Manager Marketing Technology, you will play a critical role in building a global MarTech stack with centralized platforms for regional use. This approach will enable faster time to market, asset and campaign re-use, and best practices.

What you'll be doing

1. Responsibilities: Act as product owner of MRM, SEO, website translation, employee advocacy, social media platforms, and others. Serve as the primary contact for these applications, staying updated on features and developments.
2. Lead the evaluation and rationalization of current similar applications to select one for standardization.
3. Collaborate with cross-functional teams and stakeholders across NTT DATA globally, including IT, Enterprise Architecture, marketing, business analysts, and project management.
4. Develop business cases with input from team members and stakeholders.
5. Support the identification of total cost of ownership, gather business requirements, and score applications.
6. Maintain and identify platform owners, foster relationships with regional users.
7. Lead the rollout of selected applications, employing change management skills for successful adoption.
8. Develop training plans and work with the MarTech Best Practices and Governance team to establish global standards.

Qualifications

• 8-10 years of relevant experience.
• Experience managing marketing technologies such as Wrike, Magnetic, Adobe WorkFront, BrightEdge, SEM Rush, and website translation platforms like Smartling, DeepL, Transperfect.
• Strong communication and relationship-building skills.
• Understanding operational requirements of MRM platforms.
• Willingness to learn from stakeholders and adapt.
• Project management skills and attention to detail.
• Process-oriented with collaborative execution skills.
• Experience developing business cases and gathering requirements.

Requirements

• 8-10 years of relevant experience.
• Undergraduate degree or equivalent experience.
• Experience with Wrike, Magnetic, or Adobe Workfront.
• Excellent verbal and written communication skills.

Workplace type

Hybrid Working

About NTT DATA

NTT DATA is a $30+ billion global leader in business and technology services, serving 75% of the Fortune Global. We invest heavily in R&D, employ diverse experts worldwide, and are committed to innovation and sustainability. We are an Equal Opportunity Employer dedicated to an inclusive environment.