Sales and Marketing Manager

MORE Family Collection; Gauteng; On-site; ZAR 300 000 - 500 000; Full time

Job summary

A leading company in the hospitality sector is seeking a Sales Manager to drive business and student enrolment at MORE Field Guide College. The role involves developing relationships, executing sales strategies, and managing after-sales relationships. Ideal candidates will have hospitality experience, strong communication skills, and a proactive approach to achieving sales targets.

Qualifications

• At least 4 years hospitality experience; 2 years sales experience preferred.
• Valid Code 08 driver’s license and own transport.
• Knowledge of products and markets is advantageous.

Responsibilities

• Generate business and student enrolment for MORE Field Guide College.
• Develop and execute a sales strategy aligned with goals.
• Build strong relationships with students post-enrolment for high service quality.

Skills

Communication

Time Management

Problem Solving

Interpersonal Skills

Attention to Detail

Education

Grade 12

Degree/Diploma in Sales Management

Tools

MS Office

Opera

Job description

The Sales Manager at MORE Field Guide College is responsible for generating business and student enrolment. They will play a pivotal role in acquiring business and driving revenue and growth for the College. They need a strategic and proactive hands-on approach to achieve these goals.

KEY FOCUS AREAS

1. Sales - Domestic and International

• Develop new relationships to acquire business for both MORE Field Guide College and Nakavango. Engage via email, phone, and face-to-face meetings to stay top of mind with agents.
• Implement a lead generation strategy to attract students, agents, sponsors, and partners through partnerships, marketing, networking, trade shows, and relationship building.
• Develop and execute a sales strategy aligned with goals, including target setting, market identification, and process refinement.
• Stay updated on industry trends and conduct market research to identify opportunities and threats, communicating insights to the team.
• Build a database to identify potential donors, philanthropists, and corporate sponsors.
• Understand and align with corporate social investment (CSI) goals of partners.
• Review and optimize the sales process to increase conversion rates.
• Manage a CRM system for tracking and follow-up.
• Create sales collateral like brochures and presentations.
• Report on sales performance and forecasts, utilizing data for decisions.
• Provide training for agents to enhance product knowledge.
• Establish feedback loops between sales and enrolment teams.
• Collaborate with marketing and operations to increase enrolment.
• Prepare for sales trips, including logistics and appointments.
• Maintain records of sales activities.

After-Sales Relationship Management

• Build strong relationships with students post-enrolment for high service quality.
• Assist with logistics like travel, accommodation, and visas.
• Serve as the main contact point for enrolled students.
• Generate referrals through alumni networks.
• Engage regularly with alumni and their families to foster loyalty.

REQUIREMENTS, QUALIFICATIONS AND SKILLS

• Grade 12; Degree/Diploma in Sales Management is advantageous.
• At least 4 years hospitality experience; 2 years sales experience preferred.
• Proficient in MS Office; Opera knowledge is a plus.
• Valid Code 08 driver’s license and own transport.
• Knowledge of products and markets is advantageous.

MAXIMIZING YOUR IMPACT AS A MEMBER OF THE MORE FAMILY COLLECTION

• Attention to detail and guest-focused approach.
• Excellent communication skills and honesty.
• Team player with positive attitude and emotional control.
• Strong time management, interpersonal, and problem-solving skills.
• Proactive, creative, and initiative-taking.
• Loyal, adaptable, and flexible.
• Ability to work accurately under pressure.
• People skills including patience, tolerance, and openness to feedback.

We create opportunities and experiences to enrich lives. Our values guide our actions and partnerships for growth:

• AWARE: Be thoughtful, attentive, prepared, and humane.
• GENEROUSLY: Respond with giving, doing more, and abundance mindset.
• DIVERSITY: Act inclusively, harmoniously, and collaboratively.
• BETTER: Strive for continuous improvement, learning, and ownership.