Senior Brand Strategist

Ogilvy South Africa; Gauteng; On-site; ZAR 600 000 - 800 000; Full time

Job summary

A leading brand agency seeks a senior strategist to develop and lead innovative branding strategies. This role involves client management, team leadership, and driving strategic brand solutions, requiring strong branding knowledge and relationship-building skills.

Qualifications

• Excellent understanding of branding disciplines.
• Experience leading brand projects in corporate or FMCG sectors.

Responsibilities

• Developing and communicating innovative branding strategies.
• Maintaining long-term relationships with key clients.
• Mentoring junior strategy team members.

Skills

Branding

Relationship Building

Project Management

Commercial Acumen

Trend Analysis

Presentation Skills

Education

Degree or equivalent qualification

Job description

A senior role within the strategy team responsible for developing and leading brand strategies that address clients' business issues.

Key responsibilities include:

1. Developing and communicating innovative branding strategies and concepts, such as positioning, messaging, naming, portfolio strategy, and employee engagement.
2. Championing our brand philosophy within the agency and to clients.
3. Mastering the art of writing single-minded, ideas-led creative briefs.
4. Providing regular constructive feedback to creative teams to ensure work aligns with briefs.

Client and Relationship Management:

1. Developing and maintaining long-term relationships with key clients.
2. Ensuring regular communication with line managers and executive directors to share work and receive feedback.
3. Building strong partnerships with project and pitch teams, including Client Services, Creative, and New Business.

Management and Leadership:

1. Supporting Directors with team management as needed.
2. Mentoring junior strategy team members.

Thought Leadership:

1. Driving the improvement of strategic brand solutions within Superunion.
2. Establishing best practices and developing new tools and methodologies.
3. Staying informed on branding trends, industry activities, and market movements.
4. Contributing to Superunion's marketing efforts through writing blogs, white papers, and articles.

Skills required include an excellent understanding of branding disciplines, relationship-building abilities, project management, commercial acumen, trend analysis, presentation skills, and experience leading brand projects in corporate or FMCG sectors. A degree or equivalent qualification is preferred.

About Superunion:

Superunion is a global, next-generation brand agency formed from five leading firms, with a presence in 23 offices across 18 countries. The agency is driven by a passion for creative excellence and a belief in the power of creativity to shape a better future.