E-mail Marketer - Salesforce

The Global Talent Co.; Cape Town; Remote; ZAR 250,000 - 350,000; Full time

Job summary

A fast-growing pet nutrition company is seeking a CRM Associate to manage email marketing and user journeys using Salesforce. The ideal candidate will have 1-2 years of experience and a proactive mindset. Join a tech-driven environment where you can influence pet parent engagement and drive campaigns that return measurable results.

Qualifications

• 1-2 years experience with Salesforce Marketing Cloud.
• Basic SQL knowledge for segmentation.
• Comfortable analyzing performance using Excel or Google Sheets.

Responsibilities

• Execute email campaigns using Salesforce Marketing Cloud.
• Develop and manage user journeys to personalize communication.
• Run A/B tests and analyze results to improve performance.

Skills

Email marketing

User journey management

Basic SQL knowledge

Proactive mindset

Analytical skills

Strong communication

Creative mindset

Organizational skills

Ability to manage multiple projects

Education

Degree in Marketing, Business, or Economics

Tools

Salesforce Marketing Cloud

Excel

Google Sheets

Figma

Photoshop

Job description

CRM Associate (Salesforce)

Full-time, Remote (EST Time Zone)

The Role:
You’ll be working with a fast-growing, tech-driven pet nutrition company incubated within one of the world’s leading meal kit organizations. This brand combines the agility of a startup with the backing of a global enterprise and is on a mission to revolutionize the pet food industry.

As a CRM Associate, you will take ownership of email marketing campaigns and user journey management using Salesforce Marketing Cloud. You’ll collaborate with marketing, product, and creative teams to deliver effective, data-informed campaigns that drive customer engagement and retention.

This role is ideal for someone with a proactive mindset, basic SQL knowledge, and a passion for pets.

Responsibilities:

• Execute day-to-day email campaigns using Salesforce Marketing Cloud across various customer segments.

• Develop and manage user journeys to personalize communication at every touchpoint.

• Maintain a calendar of campaign schedules and A/B testing plans.

• Collaborate with creative teams to refine and enhance email content; rework visual assets when needed.

• Run A/B tests on segmentation, offers, and content, and analyze results to improve performance.

• Report on key KPIs and deliver actionable insights to stakeholders.

• Partner with Growth and Product teams to launch experiments that drive performance.

• Continuously optimize CRM processes for better engagement and conversion.

Requirements:

• 1–2 years of hands-on experience with Salesforce Marketing Cloud, including user journey building.

• Basic SQL knowledge for segmentation and campaign logic (mandatory).

• Comfortable using Excel or Google Sheets to analyze performance (CAC, ROI, etc.).

• Experience with Figma, Photoshop or similar tools is a strong plus.

• Background in Marketing, Business, or Economics, with strong academic performance.

• Organized and able to manage multiple projects at once.

• Strong communicator with an analytical, creative, and solutions-oriented mindset.

• A self-starter who thrives in fast-paced, collaborative environments.

• Must be a dog lover and comfortable working in a brand centered on pet parents.

About Us:
At The Global Talent Co., we provide incredible opportunities for the top 5% of global marketers. Join our team and become our employee, gaining access to high-paying salaries, stable employment, and the chance to work with cutting-edge tech companies in Europe and the US.

As your employer, we match you with innovative clients for long-term placements that align with your skills and goals. Our mission is to break down geographical barriers and connect the world's best marketers with the most innovative companies through remote work.

If you're a talented marketer looking to take your career to the next level, The Global Talent Co. is your gateway to a bright future in the thriving tech industry. Join us in promoting remote work and unlocking the potential of global talent.