E-commerce Digital Marketing Coordinator

Placements24; Cape Town; Hybrid; ZAR 180,000 - 240,000; Full time

Benefits offered by this job

Hybrid work setting

Mentorship from experienced digital营销

Job summary

Placements24 is seeking an proactive and detail-oriented E-commerce Digital Marketing Coordinator to support digital campaigns across social media, email, and search, helping drive traffic to our online store. This hybrid role in Upington offers hands-on exposure and collaboration with the Digital Marketing Manager.

Key tasks include creating social content calendars, managing paid campaigns, designing email promotions, and analyzing website performance.

Qualifications

• Bachelor's degree in Marketing, Business, or related field
• Hybrid office environment in the Northern Cape
• Strong written and verbal communication skills

Responsibilities

• Assist in development and execution of social media content calendars and campaigns.
• Support management of paid social media and search engine advertising campaigns.
• Help create and schedule email marketing campaigns and promotional materials.
• Monitor website and social media analytics, contributing to performance reports.
• Conduct market research and stay updated on e-commerce and digital marketing trends.
• Collaborate with internal teams to ensure brand consistency and support marketing objectives.

Skills

Digital marketing basics

SEO

SEM

Social media

Email marketing

Analytics

Communication

Organization

Education

Bachelor's degree in Marketing, Business, or related field

Tools

Google Analytics

Job description

About the Role

Our client is seeking a proactive and detail-oriented E-commerce Digital Marketing Coordinator to support their marketing initiatives in Upington . This role is crucial for assisting in the execution of digital marketing campaigns across various channels, including social media, email, and search engines, with a focus on driving traffic and engagement for our online store. You will work closely with the Digital Marketing Manager to implement strategies, track campaign performance, and contribute to the overall growth of our e-commerce business. This position offers an excellent opportunity for an early-career marketing professional to gain hands‑on experience in a dynamic, hybrid work setting.

Key Responsibilities

• Assist in the development and execution of social media content calendars and campaigns.
• Support the management of paid social media and search engine advertising campaigns.
• Help create and schedule email marketing campaigns and promotional materials.
• Monitor website and social media analytics, contributing to performance reports.
• Conduct market research and stay updated on e-commerce and digital marketing trends.
• Collaborate with internal teams to ensure brand consistency and support marketing objectives.

Requirements

• Basic understanding of digital marketing principles, including SEO, SEM, social media, and email marketing.
• Familiarity with social media platforms and basic analytics tools (e.g., Google Analytics).
• Strong organizational skills and attention to detail.
• Good written and verbal communication skills.
• Bachelor's degree in Marketing, Business, or a related field, or equivalent practical experience.
• Ability to work effectively in a hybrid office environment in the Northern Cape.

Benefits

• Competitive entry-level salary and opportunities for skill development.
• Mentorship from experienced digital marketing professionals.
• Exposure to a wide range of e-commerce marketing activities.
• A supportive and collaborative hybrid work environment.
• Employee discounts on company products.