E-commerce Content Strategist — Hybrid Work & SEO Growth

Placements24; Soweto; Hybrid; ZAR 350.000 - 550.000; Vollzeit

Benefits dieser Stelle

Hybrid work

Career development

Vibrant team

Zusammenfassung

Placements24 in Soweto, Gauteng, is seeking an experienced E-commerce Content Strategist to develop and execute a comprehensive content plan that enhances online shopping and drives sales. You will craft product descriptions, blog posts, guides, and marketing copy across digital channels, leveraging SEO and content marketing best practices to convert browsers into buyers and strengthen brand storytelling.

The role offers a hybrid work setup, collaboration with marketing, product, and design

Qualifikationen

• Bachelor's degree in Marketing, Communications, English, Journalism, or a related field.
• Minimum of 3 years of experience in content strategy, copywriting, or content marketing, preferably within an e-commerce environment.
• Excellent writing, editing, and proofreading skills with a keen eye for detail.
• Strong understanding of SEO principles and best practices for content optimization.

Aufgaben

• Develop and implement a content strategy aligned with overall e-commerce and marketing objectives.
• Create high-quality, engaging, and SEO-optimized content for the e-commerce website, including product descriptions, category pages, and landing pages.
• Write compelling blog posts, articles, and guides that attract and educate target audiences.
• Develop and manage content calendars to ensure a consistent flow of fresh and relevant content.
• Collaborate with marketing, product, and design teams to ensure content accuracy and brand consistency.
• Optimize existing content for search engines (SEO) to improve organic visibility and traffic.
• Conduct keyword research and analyze content performance metrics to inform content creation and optimization efforts.
• Manage the editorial process, including content creation, editing, proofreading, and publishing.
• Explore opportunities for new content formats and distribution channels.
• Stay up-to-date with the latest content marketing trends, SEO best practices, and e-commerce innovations.

Kenntnisse

Content strategy

Copywriting

SEO

Editing

Ausbildung

Bachelor's degree in Marketing/Communications/English/Journalism

Tools

WordPress

Jobbeschreibung

Placements24 in Soweto, Gauteng, is seeking an experienced E-commerce Content Strategist to develop and execute a comprehensive content plan that enhances online shopping and drives sales. You will craft product descriptions, blog posts, guides, and marketing copy across digital channels, leveraging SEO and content marketing best practices to convert browsers into buyers and strengthen brand storytelling.

The role offers a hybrid work setup, collaboration with marketing, product, and design