Divisional Marketing Manager

Responsibilities

Brand & Product Strategy:

• Develop and localise marketing strategies for FMCG products in their division (work independently being based in PE, part of a national team)
• Ensure brand consistency across stores, promotions, and campaigns

Retail Execution:

• Drive in-store promotions, point-of-sale (POS) campaigns, and activation plans
• Work closely with merchandising, sales, and trade marketing teams
• Monitor store-level performance, stock movement, and product visibility

Customer & Market Insights:

• Analyse regional sales data, competitor activity, and shopper behaviour
• Adjust marketing tactics based on real-time data and ROI tracking
• Understand consumer trends and tweak offers or messaging accordingly

Requirements:

• 5 years' experience in the FMCG sector.
• Experience dealing with the retail and wholesale sector
• Experience in Marketing non-negotiable
• Valid driver’s license; must have own vehicle

Desired Skills:

• Marketing Management
• FMCG
• Informal trade
• Manage Retail and Wholesale clients
• Media
• Social Media
• Campaigns
• Product promotion

Desired Work Experience:

• 5 to 10 years Middle / Department Management

Desired Qualification Level:

• Degree

About The Employer:

Our client based in Port Elizabeth is seeking a Divisional Marketing Manager from the FMCG sector to join their team.

The Divisional Marketing Manager is responsible for working with buying clients in the informal trade, such as Retail and wholesale. Our client provides FMCG nonperishable items in these markets.

Employer & Job Benefits:

• Basic salary
• Plus client’s portion of Provident fund
• Plus client’s portion of Medical aid