Display Manager

Stonex Group Inc.; Cape Town; On-site; ZAR 300,000 - 500,000; Full time

Job summary

A leading global market provider is seeking a Digital Advertising Specialist to drive digital Display and Paid Social campaigns. With a hybrid working environment and a focus on optimized media spend, this role is ideal for those with 2+ years of experience in social advertising. You will collaborate with global stakeholders to ensure effective local campaign execution.

Qualifications

• Minimum of 2+ years in social and Display advertising.
• Expert knowledge of Paid Social platforms.
• Strong Multitasking, decision-making skills.

Responsibilities

• Manage Paid Social & Display advertising marketplace.
• Manage the relationships with internal stakeholders.
• Optimize media spend and ensure KPIs are met.

Skills

Social advertising

Display advertising

Project management

Microsoft Excel

Google Analytics

Education

Bachelor's degree or equivalent

Tools

Google stack

Job description

Overview

Connecting clients to markets – and talent to opportunity.With 4,500+ employees and over 300,000 commercial, institutional, payments, and retail clients, we operate from more than 70 offices spread across six continents. As a Fortune 100, Nasdaq-listed provider, we connect clients to the global markets – focusing on innovation, human connection, and providing world-class products and services to all types of investors.Whether you want to forge a career connecting our retail clients to potential trading opportunities, or ingrain yourself in the world of institutional investing, StoneX Group is made up of four business segments that offer endless potential for progression and growth.

Responsibilities

Position Purpose: Reporting into the Head of Display & Paid Social, you will be responsible for planning, activation & optimization of digital Display & Paid social campaigns. Media spend will be optimized by any means necessary to ensure KPIs and targets are met. Therefore, a data-driven and analytical approach is essential, as well as lateral thinking. Working in conjunction with stakeholders around the globe, will be key so campaigns resonate on a local level. In addition, you will support ad operations with the activation of campaigns across both advertising channel.

Primary duties will include:

• Managing the Paid Social & Display advertising marketplace, crossing upper-funnel & performance
• Managing 3rd party advertising technology on a day-to-day basis, including Programmatic DSPs, Paid Social advertising platforms (Linkedin & YouTube).
• Manage publisher & platform relationships across both advertising channels
• Work closely & support Ad Operations trafficking, ad serving and tagging across the acquisition paid & earned media campaigns
• Work closely together with Analytics, Data & Insight to secure the correct reporting of media campaigns across the acquisition team
• Managing the relationships with internal stakeholders, i.e. organic social team & other marketing teams
• The accurate management of spend & budgets, adhering to the StoneX finance process

Qualifications

To land this role you will need:

• A minimum of 2+ years working in social advertising & Display advertising
• Expert/hands-on knowledge of Paid Social advertising market place containing Meta, Twitter & LinkedIn
• Experience in managing upper-funnel & direct-response (performance) based campaigns across multiple Paid Social Advertising platforms
• Experience or willingness to develop in skill set within 3rd party ad-servers (the Google stack) containing trafficking, ad serving and tagging across the acquisition paid
• Understanding of how display & paid social integrate with other digital and offline channels
• Strong project management, multitasking and decision-making skills
• Advanced Microsoft Excel skills
• Intermediate Google Analytics skills

Education / Certificates:

• Bachelor's degree or equivalent

Working environment:

• Hybrid
• Perm, Full-Time