Digital Services Marketing Manager : Johannesburg

Seacom Ltd; Johannesburg; On-site; USD 35,000 - 55,000; Full time

Job summary

A leading technology company is seeking a Marketing Manager to oversee strategic marketing initiatives. The successful candidate will be responsible for campaign management, collaboration with sales, and leading a high-performing team. Candidates should have extensive experience in B2B marketing within the ICT sector and hold a postgraduate degree in a relevant field. This role offers an exciting opportunity to drive innovative marketing strategies and improve effectiveness across multiple channels.

Qualifications

• 8–10 years of experience in B2B marketing, at least 5 years in ICT sector.
• Proven experience in developing sales-driven marketing strategies.
• Demonstrated leadership capability and team management.

Responsibilities

• Develop and own strategic marketing plans aligned with growth roadmap.
• Lead and execute multi-channel marketing campaigns to generate leads.
• Inspire and manage a high-performing marketing team.

Skills

B2B marketing

Solutions marketing

Lead generation campaigns

Team leadership

Project management

Stakeholder management

Education

Postgraduate degree in Marketing

Master's degree in Marketing advantage

Tools

Marketing automation platforms

CRM platforms

Job description

The successful candidate will report to theGroup Chief Brand & Marketing Officer,and will be responsible for, inter alia, the following:

Key Performance Area:Marketing Strategic Planning

Core Tasks:

·Develop and own the BU's strategic marketing plan aligned to the 5-year growth roadmap.

·Translate BU product and sales objectives into focused marketing strategies and KPIs.

·Build a strong understanding of target markets, customer segments, and competitive positioning.

Key Performance Area:Campaign Management

Core Tasks:

• Lead the design and execution of multi-channel campaigns that generate qualified leads and build pipeline.
• Drive product and solution awareness through content development, digital marketing, events, and thought leadership.
• Monitor and optimise campaign performance based on analytics and market feedback.

Key Performance Area:Sales Collaboration

Core Tasks:

·Work in close partnership with Sales to support account-based marketing initiatives and client engagement strategies.

·Ensure consistent alignment between marketing plans and sales priorities to maximise commercial impact.

Key Performance Area:Team Leadership

Core Tasks:

·Lead and inspire a high-performing marketing team, fostering a culture of excellence, innovation, and accountability.

·Provide coaching, performance management, and professional development opportunities to team members.

Key Performance Area:Innovation and Continuous Improvement

Core Tasks:

·Bring fresh ideas, marketing technologies, and best practices to enhance campaign effectiveness and customer experience.

Constantly explore new ways to improve marketing ROI and competitive differentiation.

EDUCATION:

• A Postgraduate degree in Marketing, Business, Communications, or related field. A Master’s degree is advantageous.

SKILLS, KNOWLEDGE & EXPERIENCE:

• 8–10 years of experiencein B2B marketing, with at least5 years in an ICT industry sector or systems integrator environment.
• Proven experience in developing and executing marketing strategies that drive sales and revenue growth.
• Strong knowledge ofsolutions marketing, sales segment marketing, and lead generationcampaigns.
• Experience working in matrixed environments with cross-functional teams.
• Demonstrated leadership capabilities, including leading teams and managing performance.

REQUIRED KEY COMPETENCIES/ATTRIBUTES:

• Strategic thinking and commercial acumen
• Strong communication and storytelling ability
• Campaign design and execution
• Team leadership and people development
• Project and stakeholder management
• Familiarity with marketing automation and CRM platforms
• Passion for innovation and continuous improvement

To apply, please submit your CV to [e-mail]