Digital PR & SEO Campaigns Lead
Placements24
Stand out for this role — generate a tailored resume and cover letter in about a minute.
Benefits offered by this job
Job summary
Placements24 in Port Elizabeth is seeking a proactive Digital PR Specialist to elevate the company's online presence through targeted digital campaigns, SEO, content marketing, and influencer outreach. You will create engaging content and secure valuable backlinks while driving measurable traffic and brand visibility.
You will monitor online conversations, manage reputation, and analyze performance using analytics tools to inform decisions within the South African market.
Qualifications
- 3-5 years in digital PR, SEO, content marketing or related online marketing.
- Proven success in link-building and digital campaigns.
- Strong understanding of SEO principles and best practices.
- Excellent content creation and storytelling for digital formats.
- Familiarity with SEMrush, Ahrefs and Google Analytics.
- Experience in South African market, especially Port Elizabeth.
Responsibilities
- Develop and execute digital PR strategies to boost visibility and SEO rankings.
- Identify and engage with online publications, bloggers and influencers.
- Create compelling digital content (infographics, videos, blogs) for outreach.
- Build high-quality backlinks through creative campaigns and partnerships.
- Monitor brand reputation across digital channels and conversations.
- Analyze campaign performance and provide actionable insights.
Skills
Tools
Job description
Placements24 in Port Elizabeth is seeking a proactive Digital PR Specialist to elevate the company's online presence through targeted digital campaigns, SEO, content marketing, and influencer outreach. You will create engaging content and secure valuable backlinks while driving measurable traffic and brand visibility.
You will monitor online conversations, manage reputation, and analyze performance using analytics tools to inform decisions within the South African market.
'/%3e%3cpath%20d='M101.744%2012.4726L102.894%2016.1947L99.0021%2013.2201L101.744%2012.4726ZM105.3%208.40937H100.488L99.0026%203.59473L97.5116%208.41047L92.7%208.40385L96.5965%2011.3834L95.1055%2016.1942L99.0021%2013.2196L101.408%2011.3834L105.3%208.40992V8.40937Z'%20fill='white'/%3e%3cdefs%3e%3clinearGradient%20id='paint0_linear_5593_1381'%20x1='90'%20y1='9.44471'%20x2='99'%20y2='9.44471'%20gradientUnits='userSpaceOnUse'%3e%3cstop%20stop-color='%2300AD70'/%3e%3cstop%20offset='0.998594'%20stop-color='%2300B67A'/%3e%3cstop%20offset='1'%20stop-color='%23DCDCE6'/%3e%3c/linearGradient%3e%3c/defs%3e%3c/svg%3e){kind=small}
