Digital Marketing Performance Specialist

Badger Holdings (Pty) Ltd; George; On-site; ZAR 300,000 - 500,000; Full time

Job summary

Join a leading Insurtech brand as a Digital Marketing Performance Specialist in George, where you'll lead impactful campaigns and drive measurable results. In this dynamic role, you will collaborate closely with a talented team to innovate and optimize performance strategies while enjoying job security in a supportive environment.

Benefits

Collaborative culture that rewards initiative and creativity

Growth opportunities in a fast-paced industry

Be part of a forward-thinking team driving digital innovation

Qualifications

• Minimum of three years managing digital campaigns, especially B2C products.

Responsibilities

• Design and implement digital marketing campaigns across various platforms.
• Use data to continuously optimise campaign performance and meet KPIs.
• Produce detailed campaign performance reports with actionable insights.

Skills

Google Ads

Meta

LinkedIn

Programmatic tools

Google Analytics

HubSpot

Analytical skills

Problem-solving

Attention to detail

Organisational ability

Job description

Digital Marketing Performance Specialist

Digital Marketing Performance Specialist

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Remuneration: market-related Location: George Job level: Mid Type: Permanent Reference: #BH-367 Company: Badger Holdings

About Us

dotsure.co.za, a proud member of Badger Holdings SA, is one of South Africa's leading Insurtech brands, delivering innovation, exceptional customer experience, and unmatched value. As part of a group with over 1,000 employees operating across five countries, we offer a dynamic environment where bright minds thrive, and initiative is rewarded.

Role Overview

We’re looking for a digital marketing performance specialist to join our growing team in George. If you’re passionate about creating impactful campaigns, driving measurable results, and contributing to a fast-paced, innovative environment, this role is for you. You’ll take the lead in planning, executing, and optimising high-performance campaigns while ensuring operational continuity in our digital marketing efforts.

What You’ll Do

• Strategise and execute campaigns: Design and implement digital marketing campaigns across Google, Meta, LinkedIn, and programmatic platforms.
• Drive results: Use data and insights to continuously optimise campaign performance, enhancing ROI and meeting KPIs.
• Collaborate and lead: Work closely with the digital team to align campaigns with business objectives, work with senior digital marketing specialists, and foster knowledge-sharing.
• Data-driven insights: Produce detailed campaign performance reports, turning analytics into actionable recommendations.
• Innovate: Stay ahead of industry trends, bringing fresh ideas to the table and driving continuous improvement in campaign strategies.
  
  

What you’ll need:

• Experience: A minimum of three years managing digital campaigns, including B2C products.
  
  

Skills:

• Expertise in Google Ads, Meta, LinkedIn, and programmatic tools.
• Proficiency in analytics platforms (Google Analytics, HubSpot, etc.).
• Strong analytical and problem-solving skills.
• Exceptional attention to detail and organisational ability.
  
  

Mindset:

• Customer-focused with a commercial mindset.
• Collaborative team player who thrives in a fast-paced environment.
• Proactive and results-driven with a passion for innovation.
  
  

Why join us?

• Be part of a forward-thinking team driving digital innovation in insurance.
• Enjoy a collaborative culture that rewards initiative and creativity.
• Experience unmatched growth opportunities in an exciting, fast-paced industry.
  
  

Ready to lead our performance marketing revolution?

Apply now and let's grow together.

The position will be filled in line with the Dotsure Ltd culture, values and Employment Equity policy and plan. Preference will be given to members of designated groups that are under-represented.

Posted on 02 Jul 15:53, Closing date 31 Jul

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Sales

• Industries

  Insurance

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