Digital Marketing Coordinator

People Dimension; Centurion; On-site; ZAR 280,800 - 343,200; Full time

Job summary

People Dimension, a leader in the Health and Beauty sector in Centurion, is seeking an experienced Digital Marketing Coordinator. The role involves social media management, content creation, performance analysis, and marketing support.

The ideal candidate should possess a tertiary qualification in Digital Marketing and have at least three years of relevant experience. Excellent graphic design skills and proficiency in tools like Canva and Photoshop are essential, alongside strong communication abilities.

Qualifications

• A minimum of three years working experience in a Digital Marketing role.
• Excellent writing and visual communication skills.
• Project management skills and ability to meet deadlines.

Responsibilities

• Create compelling content and copy, including video for social media.
• Analyse engagement and campaign data to improve strategies.
• Design eye-catching graphics for various digital platforms.

Skills

Digital Marketing

Graphic Design

Social Media Management

Content Creation

Copywriting

Education

Relevant tertiary qualification in Digital Marketing

Tools

CANVA

Photoshop

Lightroom

Final Cut Pro

Job description

Introduction

A leading company within the Health and Beauty sector, based in Centurion is looking for an experienced Digital Marketing Coordinator to join their dynamic team.

Duties & Responsibilities

Social Media Management

• Create compelling content and copy, including video, that is in line with our marketing strategy, reflects the brand voice and resonates with our audience.
• Plan, develop and manage content calendars for all platforms.
• Schedule regular posts and monitor performance and engagement.
• Respond to customer messages and comments in a timely, brand-appropriate manner.

Performance Analysis & Optimisation

• Analyse engagement and campaign data to improve content and strategy.
• Identify trends and apply best practices to grow followers and increase interaction.

Design & Visual Content Creation

• Design eye-catching graphics for social media, product slides, and promotional materials.
• Create cohesive digital content for multi-platform campaigns.
• Ensure all visual assets align with brand identity and design guidelines.
• Work with the sales and marketing team to develop visuals for launches, promos, and events.

Marketing Support & Coordination

• Support broader marketing initiatives and cross-departmental campaigns.
• Assist in the planning and execution of digital marketing campaigns.
• Track campaign performance and compile regular reports on key metrics.

Industry & Trend Monitoring

• Stay up to date with industry trends, competitor strategies, and new digital tools.
• Recommend improvements to keep company competitive in the online space

Desired Experience & Qualification

• A recognised, relevant tertiary qualification (Digital Marketing)
• A minimum of three year’s working experience in a Digital Marketing role is a prerequisite
• Graphic design skills are essential
• Experience in paid digital ads would be an advantage
• Copywriting skills would be an advantage
• Previous experience in viral organic social media campaigns would be an advantage
• Excellent writing and visual communication skills
• Effective communication skills coupled with good presentation skills
• Project management skills and the ability to drive deadlines
• Team player
• Creative problem solver
• Goal driven
• An enquiring mind
• Self-starter
• Ability to adapt and change
• Time management and multitasking
• Ability to work in a stressful environment
• Advanced experience with MS Office and Google Docs
• Working knowledge of CANVA, Photoshop, Lightroom, Final Cut Pro / iMovie
• An understanding of copyright infringement and consumer privacy on digital platforms

Package & Remuneration

R 312 000 p.a. (TCTC)