Digital Content Marketing Lead — Hybrid & Creative Growth

Placements24; Bloemfontein; Hybrid; ZAR 450,000 - 700,000; Full time

Benefits offered by this job

Competitive salary and incentives

Comprehensive medical, dental, and退休/“

Job summary

Placements24 in Welkom is seeking a dynamic Marketing Manager focused on digital content to drive engagement and brand visibility in the Arts & Entertainment sector. You will develop and execute integrated digital marketing strategies across social media, websites, email, and SEO to captivate target audiences.

This hybrid role balances in-office collaboration with remote flexibility, offering opportunities for professional growth, industry events, and a creative team shaping the Welkom marketing

Qualifications

• Bachelor's degree in Marketing, Communications, or a related field.
• 5+ years of digital marketing experience with content strategy and social media.
• Proficiency with marketing automation, analytics platforms, and CMS.
• Strong SEO/SEM and email marketing knowledge.
• Excellent copywriting and visual communication skills for Arts & Entertainment.

Responsibilities

• Develop data-driven digital marketing strategies to increase brand awareness.
• Create and curate content for social media, websites, and email campaigns.
• Manage social channels and foster community growth.
• Analyze campaigns, track metrics, and provide optimization insights.
• Collaborate with product, sales, and creative teams to align marketing with goals.

Skills

Content strategy

Social media management

Analytics

SEO

Email marketing

Copywriting

Education

Bachelor's degree in Marketing, Communications, or related field

Tools

Marketing automation tools

Google Analytics

CMS

Job description

Placements24 in Welkom is seeking a dynamic Marketing Manager focused on digital content to drive engagement and brand visibility in the Arts & Entertainment sector. You will develop and execute integrated digital marketing strategies across social media, websites, email, and SEO to captivate target audiences.

This hybrid role balances in-office collaboration with remote flexibility, offering opportunities for professional growth, industry events, and a creative team shaping the Welkom marketing