Digital Content Creator

Pedros Chicken; KwaZulu-Natal; On-site; ZAR 20 000 - 40 000; Full time

Job summary

An established industry player is seeking a talented Content Creator to join their dynamic digital team. This role involves crafting original and engaging content for various social media platforms, driving brand awareness and engagement. The ideal candidate will possess a deep understanding of social media trends and demonstrate strong videography, photography, and editing skills. Collaborating closely with the Design and Marketing teams, you will create a Monthly Digital Content Calendar, ensuring all content aligns with brand objectives. If you thrive in a fast-paced environment and are passionate about digital marketing, this opportunity is perfect for you.

Qualifications

• 3-5 years’ experience in digital content creation for social media.
• Strong skills in videography, photography, and editing.

Responsibilities

• Create engaging content for social media platforms like Twitter and Instagram.
• Strategize and plan digital marketing campaigns.

Skills

Videography

Photography

Editing

Copywriting

Digital Marketing

Social Media Strategy

Content Creation

Communication Skills

Education

Industry relevant Qualification

Tools

Adobe Creative Cloud

DaVinci Resolve

Job description

We’re looking for a talented, experienced Content Creator to join our digital team of amazing creatives to create original and engaging content for our various social media platforms for our stable of brands.

In this role, you will work closely with the Design Team and will be responsible for researching and turning content ideas into videos, images, infographics and text captions to build our brand online, increase brand awareness and maximise growth and engagement.

You will also create and execute a Monthly Digital Content Calendar aligned multiple brands in our stable, various promotions and Digital Marketing Strategies.

The ideal candidate will be an outgoing, passionate and highly creative individual, able to independently move projects forward, prioritise tasks and meet tight deadlines.

A deep interest in current social media trends is required to be successful in this role, along with strong videography, photography and editing skills.

Duties and Responsibilities:

1. Create various forms of amazing, engaging social media content such as text captions, videos and images ,suitable for our social media platforms - Twitter, TikTok, Facebook, Instagram, LinkedIn and YouTube
2. Product and Food Styling
3. Strategise and plan Digital Marketing Campaigns
4. Measure and report on the performance of Digital Marketing Campaigns
5. Publish posts according to the approved monthly Digital Content Calendar
6. Collaborate with the Marketing Team to ensure that every piece of content is relevant and helps the company maximize engagement, reach, and sales
7. Ensure every piece of content you create aligns with our brand voice and specific marketing objectives
8. Collaborate with internal teams and brainstorm new and creative content ideas and growth strategies
9. Drive/Oversee Influencer Marketing Campaigns
10. Build Influencer Database
11. General content administration

Requirements:

1. 3 – 5 years’ Digital Agency experience in creating engaging content for various social media platforms
2. Industry relevant Qualification/s
3. Proven Videography, Photography & editing skills
4. Excellent verbal and communication skills
5. Ability to turn a concept into compelling content, including videos, images, and text copy
6. Excellent writing and communication skills
7. Copywriting skills a big advantage
8. An outgoing personality, brimming with creative ideas
9. Experience in identifying target audiences and devising digital content and campaigns that engage, inform and motivate
10. Experience in creating a Digital Content Calendar
11. Extensive knowledge and understanding of the various Social Media Platforms, as well as social media trends and engagement strategy
12. Identify Social Media trends and Insights for optimal content creation
13. Ability to analyse digital stats and use digital insights to improve/adjust content ideas and strategies
14. Ability to work with creative tools like Adobe Creative Cloud or DaVinci resolve
15. Ability to incorporate our brand voice and identity into digital content
16. Must have own vehicle

If you like being challenged daily in a fast-paced environment and want to build your career in Digital Marketing with one of the country’s fastest-growing national brands, then Pedros Chicken is the place for you!

Think you’ve got what it takes? Then submit you CV and a link to a portfolio of work