Digital Communications Officer

Placements24; Welkom; Hybrid; ZAR 260,000 - 480,000; Full time

Benefits offered by this job

Competitive salary

Fully remote work

Home office allowance

Professional development

Impactful digital strategy

Job summary

Placements24 is seeking a proactive Digital Communications Officer to spearhead online presence and communication strategies. This fully remote role supports the organization from anywhere in South Africa, contributing to the digital footprint, online reputation, and audience engagement through multiple channels.

You will create compelling digital content, manage social media campaigns, and analyze web performance metrics to drive strategic decision-making.

Qualifications

• Proven experience in digital communications, social media management, or online marketing.
• Excellent understanding of SEO, SEM, and content marketing principles.
• Proficiency in using web analytics tools (e.g., Google Analytics) and social media management platforms.
• Strong content creation skills, including copywriting, graphic design basics, and video editing.
• Excellent communication and interpersonal skills, suitable for a remote work environment.
• Bachelor's degree in Marketing, Communications, Digital Media, or a related field.

Responsibilities

• Develop and implement innovative digital communication strategies across all online platforms.
• Create, curate, and manage engaging content for the company website, social media channels, and email newsletters.
• Monitor and analyze website traffic, social media engagement, and campaign performance using analytics tools.
• Manage social media advertising campaigns and optimize them for maximum reach and impact.
• Stay abreast of the latest digital marketing trends and technologies, proposing new strategies to enhance online presence.
• Respond to online inquiries and engage with the online community, fostering positive relationships.

Job description

About the Role

Our client is seeking a proactive and skilled Digital Communications Officer to spearhead their online presence and communication strategies, operating in a fully remote capacity. This role is crucial for enhancing the organization's digital footprint, managing online reputation, and engaging with target audiences through various digital channels. You will be responsible for creating compelling digital content, managing social media campaigns, and analyzing web performance metrics. This is an ideal opportunity for a motivated digital strategist passionate about Media & PR to excel from anywhere in the country, contributing significantly from their home office.

Key Responsibilities

• Develop and implement innovative digital communication strategies across all online platforms.
• Create, curate, and manage engaging content for the company website, social media channels, and email newsletters.
• Monitor and analyze website traffic, social media engagement, and campaign performance using analytics tools.
• Manage social media advertising campaigns and optimize them for maximum reach and impact.
• Stay abreast of the latest digital marketing trends and technologies, proposing new strategies to enhance online presence.
• Respond to online inquiries and engage with the online community, fostering positive relationships.

Requirements

• Proven experience in digital communications, social media management, or online marketing.
• Excellent understanding of SEO, SEM, and content marketing principles.
• Proficiency in using web analytics tools (e.g., Google Analytics) and social media management platforms.
• Strong content creation skills, including copywriting, graphic design basics, and video editing.
• Excellent communication and interpersonal skills, suitable for a remote work environment.
• Bachelor's degree in Marketing, Communications, Digital Media, or a related field.

Benefits

• Highly competitive salary package and performance-based bonuses.
• Fully remote work arrangement, offering maximum flexibility and work-life balance.
• Allowance for home office setup and continuous professional development.
• Opportunity to shape and drive the digital strategy for the organization.
• Engage with a dynamic team dedicated to cutting-edge online communication in the Free State region and beyond.