Digital Campaign Manager

iLEAD et al; Pretoria; Hybrid; ZAR 300 000 - 600 000; Full time

Job summary

An established industry player is seeking a Digital Campaign Manager to oversee a diverse portfolio of digital marketing clients. This hybrid role requires a proactive individual who can develop and execute effective marketing strategies while maintaining strong client relationships. You will be responsible for managing campaigns across various platforms, analyzing data to drive performance, and ensuring client satisfaction. The ideal candidate will have a solid background in Google Ads, Analytics, and SEO, coupled with excellent communication skills. Join a dynamic team and take your career to the next level in a fast-paced environment where your contributions will directly impact client success.

Qualifications

• Experience in managing digital marketing campaigns and client relationships.
• Proficient in Google Ads, Analytics, and SEO strategies.

Responsibilities

• Manage a portfolio of digital marketing clients and develop strategies.
• Engage with clients daily and deliver performance reports.
• Source new client opportunities and achieve sales targets.

Skills

Google Ads

Google Analytics

SEO

WordPress

HTML

Client Communication

Data Analysis

Industry Trends Awareness

Tools

Google Search Console

Google Data Studio

Job description

Job types: Full-time, permanent

Job Description

• Project manage a portfolio of around 30 to 40 (mix of small and larger clients) digital marketing clients
• Develop, execute and roll out digital marketing strategies for clients
• Plan and direct client digital marketing campaigns
• Onboard new client accounts monthly
• Source new client growth opportunities and own sales leads
• Achieve sales, upsales and overall growth targets
• Engage with clients on a daily basis
• Deliver client performance reports and provide strategic feedback on campaigns and ensure client performance targets are achieved
• Serves as the communications link between clients and the production teams
• The DCM will be expected to attend regular sales meetings, account management meetings, and training sessions
• This is a hybrid role where the person will work with the clients in totality – in other words, communication as well as production work
• Agency Experience beneficial

The Digital Campaign Manager Must Have The Following Skills

• Google Ads experience – all channels (search, display, video etc.)
• Google Analytics experience and understanding.
• SEO experience and good theoretical knowledge.
• Able to easily work within WordPress and understand some default plugins (such as forms, SEO plugins)
• Able to work within the HTML environment (for clients who still have HTML and PHP static sites)
• Client facing.
• Other Google platforms such as Search Console, Data Studio etc.
• Consult with clients.
• Analyse data and trends.
• Keep up to date with industry trends
• Facilitate communication and minimise misunderstandings.
• Communicate with the client, whether by telephone call, email or any other form of communication.
• Make the necessary efforts to prevent the client from cancelling their contracts with the Company.
• Must proactively connect and communicate with clients.
• Build good relationships with clients.

Personal Attributes

• Excellent communicator
• Fast learner who will be able to hit the ground running
• Able to work unsupervised and function within a team
• Enthusiastic and eager to learn
• Grow a book of clients (new sales and upsales)
• Identify opportunities to grow clients