Data Enrichment SpecialistLead Generation Analyst

Purple Sales Solutions Inc.; Cape Town; Remote; ZAR 200,000 - 300,000; Full time

Job summary

Purple Sales Solutions Inc. is seeking a detail-oriented Lead Research and Data Enrichment Specialist to work remotely on a contractor basis. In this role, you'll leverage various data sourcing tools to ensure high-quality lead generation, essential for driving sales and marketing success. This position offers exposure to innovative technologies and collaborative teamwork, prioritizing professional growth and impacting results.

Benefits

Professional Growth Opportunities

Collaborative Work Environment

Flexible Work Hours

Qualifications

• 1-3 years of experience in a data-centric role.
• Proficiency with data sourcing and enrichment tools.
• Excellent communication skills in English.

Responsibilities

• Identify and source potential leads using various platforms.
• Maintain data accuracy and integrity through cleansing and validation.
• Collaborate with sales and marketing teams on data alignment.

Skills

Data Sourcing

Data Enrichment

Lead Generation

CRM Management

Time Management

Tools

Apollo

ZoomInfo

Clay

HubSpot

Excel

Job description

We seek a detailoriented and analytical Lead Research and Data Enrichment Specialist to join our team on a contractor basis working fully remote . In this role you will leverage tools such as Apollo ZoomInfo Clay and other datasourcing platforms to source cleanse enrich and score prospect data . You will then ensure that highquality leads are provided to the sales team for outreach activities by importing and maintaining data in our CRM . Your efficiency and attention to detail will directly contribute to the effectiveness of our sales and marketing strategies by delivering actionable and reliable data.

Key Responsibilities

Lead Prospecting & Data Sourcing

• Identify and source potential leads from your databases tools and platforms (e.g. Apollo ZoomInfo Clay Google Map Ser).
• Gather key prospect information including verified contact details (email direct phone number) job title industry and company data.
• Verify validate and cleanse prospect data to ensure accuracy and remove duplicates.
• Enrich lead data by augmenting missing or additional information (e.g. job titles company size revenue or market segments).
• Maintain a high level of data integrity through rigorous quality checks and consistent best practices.
• Analyze and score leads based on predefined criteria such as company fit intent and engagement levels.
• Segment enriched data into target groups to align with outreach strategies.

CRM Management

• Import cleansed and enriched leads into our CRM (e.g. HubSpot) ensuring correct mapping of data fields.
• Maintain consistent data structure and best practices within the CRM.

Collaboration with Sales & Marketing

• Work closely with sales and marketing teams to understand lead qualification criteria and target audience needs.
• Ensure the enriched data aligns with campaign objectives and outreach efforts.
• Stay updated on emerging tools and technologies to enhance the data enrichment process.
• Proactively suggest improvements to existing processes and workflows.
• Document and refine processes to ensure repeatability and scalability (process documentation best practices etc..

Ad Hoc Support

• Assist with additional operational tasks as needed such as generating reports analytics or troubleshooting datarelated issues.
• Collaborate crossfunctionally to support broader operational objectives.

What Were Looking For

Experience & Technical Skills :

• 13 years of experience in a datacentric role (e.g. data enrichment sales operations marketing operations).
• Proficiency with data sourcing and enrichment tools (e.g. Apollo ZoomInfo Clay).
• Familiarity with CRM systems (HubSpot experience is a plus).
• Strong command of Excel / Google Sheets for bulk data manipulation and reporting.
• Basic understanding of database management tools is an advantage.

Soft Skills & Attributes :

• Exceptional attention to detail and commitment to data accuracy.
• Analytical mindset with strong problemsolving and criticalthinking capabilities.
• Selfdirected autonomous and deadline driven.
• Excellent communication skills (verbal and written) in English.
• Organized and methodical with the ability to handle multiple tasks and priorities effectively.

Why You Should Join Now

• Your initiatives are valued : We encourage suggestions and improvements to our processes.
• Teamwork is predominant : Collaboration is key to our success.
• Results matter and are rewarded : We recognize impactful contributions.
• Constant learning : You will be exposed to various tech environments and growth strategies.

Our Values

• Empathy & Support : We prioritize helping our clients and colleagues grow faster.
• Methodology & Process : We leverage proven processes and methodologies to ensure success.
• Professional Growth : We invest in your development and empower you to learn new skills.

Compensation

• This is a contractor role compensated based on market pricing.

How to Apply

If you are passionate about turning raw data into actionable insights and want to be part of a dynamic team wed love to hear from you! Please submit your resume and a brief cover letter outlining your relevant experience to our careers page .

Due to the many applicants for this role only candidates under consideration will be contacted. We encourage you to revisit our careers page occasionally and apply for other positions that may be a better match.

Join us at Purple Sales Solutions and help shape the future of B2B tech sales through highquality data and strategic business development.

Required Experience :

Manager

Key Skills

Sales Experience,Door-to-Door Experience,B2B Sales,Time Management,Marketing,Cold Calling,Salesforce,Inside Sales,Telemarketing,Customer relationship management,CRM Software,Lead Generation

Employment Type : Contract

Experience : years

Vacancy : 1

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