Creative Director - Digital Marketing

Placements24; Mossel Bay; Hybrid; ZAR 900,000 - 1,500,000; Full time

Benefits offered by this job

Hybrid work model

Professional development

Job summary

Placements24 in Mossel Bay is seeking a visionary Creative Director to lead our client’s digital marketing efforts. The role combines hybrid work with high-impact campaigns across social, email, web, and branding.

You will inspire a diverse team of designers, copywriters, and marketers to deliver innovative creative work that aligns with brand identity. The ideal candidate has 8+ years in senior creative leadership, a strong portfolio, and excels at strategic, data-driven campaigns.

Qualifications

• 8+ years in a Creative Director or senior creative leadership role in arts and entertainment or digital-focused industry.
• Strong portfolio showing digital campaigns, branding projects, and leadership experience.
• Proven ability to develop and execute innovative creative strategies with measurable results.
• Expertise in digital channels: social media, SEO/SEM, content marketing, paid advertising.
• Excellent leadership, communication, and presentation skills.
• Proficiency in design software and project management tools is a plus.
• Bachelor’s degree in Design/Marketing/Communications; Master’s degree advantageous.
• Understanding of the arts and entertainment landscape and its audience.

Responsibilities

• Develop and implement the overall creative strategy for digital marketing initiatives.
• Lead and mentor a team of designers, copywriters, and digital marketers.
• Oversee conceptualization and execution of creative concepts for online advertising, social content, website design, and email marketing.
• Ensure all creative output is high-quality, on-brand and objective-driven.
• Collaborate with marketing, product development and sales for integrated campaigns.
• Manage project timelines, budgets and resources.
• Stay abreast of digital marketing trends in arts and entertainment.
• Present strategies and concepts to senior management and stakeholders.
• Drive innovation and push creative boundaries to stay at the forefront.

Skills

Creative leadership

Digital marketing

Brand strategy

Team leadership

Presentation skills

Education

Bachelor's degree in Design/Marketing/Communications

Master's degree advantageous

Job description

About the Role

Our client, a forward-thinking company within the arts and entertainment sphere, is looking for a visionary Creative Director to lead their digital marketing efforts. This exciting opportunity is based in Mossel Bay, Western Cape, and offers a hybrid work model, combining the flexibility of remote work with the collaborative energy of an office environment. You will be responsible for shaping the creative vision and execution of all digital campaigns, ensuring brand consistency and driving engagement across multiple platforms. The ideal candidate is a strategic thinker with a proven ability to inspire teams and deliver innovative, impactful creative work.

Key Responsibilities

• Develop and implement the overall creative strategy for digital marketing initiatives, aligning with company goals and brand identity.
• Lead and mentor a team of designers, copywriters, and digital marketers, fostering a collaborative and innovative environment.
• Oversee the conceptualization and execution of creative concepts for online advertising, social media content, website design, and email marketing.
• Ensure all creative output is high-quality, on-brand, and effective in achieving marketing objectives.
• Collaborate closely with marketing, product development, and sales teams to ensure integrated campaign execution.
• Manage creative project timelines, budgets, and resources effectively.
• Stay abreast of the latest digital marketing trends, technologies, and best practices in the arts and entertainment industry.
• Present creative strategies and concepts to senior management and stakeholders.
• Drive innovation and push creative boundaries to ensure our client remains at the forefront of digital engagement.

Requirements

• Extensive experience (8+ years) as a Creative Director or in a senior creative leadership role, preferably within the arts and entertainment or a related digital-focused industry.
• A strong portfolio showcasing successful digital campaigns, branding projects, and leadership experience.
• Proven ability to develop and execute innovative creative strategies that drive measurable results.
• Expertise in digital marketing channels, including social media, SEO/SEM, content marketing, and paid advertising.
• Excellent leadership, communication, and presentation skills.
• Proficiency in design software and project management tools is a plus.
• Bachelor's degree in Design, Marketing, Communications, or a related field; Master's degree is advantageous.
• Demonstrated understanding of the arts and entertainment landscape and its audience.

Benefits

• Highly competitive annual salary of R .
• Hybrid work model offering flexibility and in-office collaboration.
• Significant influence on the creative direction of a growing arts and entertainment brand.
• Opportunity to lead and mentor a talented creative team.
• Access to professional development and growth opportunities.Work in a stimulating and visually rich environment in Mossel Bay.