Creative Director - Digital Media & Advertising

Placements24; LegKraal Gate; Hybrid; ZAR 900,000 - 1,500,000; Full time

Benefits offered by this job

Performance bonuses

Medical and retirement benefits

Professional development opportunities

Profit-sharing potential

Generous annual leave

Job summary

Placements24 in Mahikeng, North West, is seeking a Creative Director to lead its dynamic creative team. You will conceptualize and guide high-impact digital campaigns, brand identities, and content strategies across platforms, driving the agency's creative vision and mentorship across designers, writers, and strategists.

You will champion bold, data-informed creativity, ensure on-brand delivery, stay ahead of digital marketing trends, and collaborate with account and strategy teams to translate

Qualifications

• Bachelor's degree in Graphic Design, Advertising, Marketing, or a related creative field.
• 8+ years in a creative role within an agency, with at least 3 years in a leadership position.
• Strong portfolio demonstrating successful and innovative digital campaigns and branding projects.
• Proven ability to lead and inspire creative teams to produce exceptional work.
• Deep understanding of digital marketing, social media strategy, content creation, and emerging technologies.

Responsibilities

• Develop and oversee the execution of creative concepts for digital advertising campaigns, social media content, websites, and branding initiatives.
• Lead and mentor a team of creative professionals, including graphic designers, copywriters, videographers, and UX/UI designers.
• Collaborate with account management and strategy teams to understand client objectives and translate them into compelling creative solutions.
• Present creative concepts and campaign strategies to clients, articulating the rationale and potential impact.
• Ensure brand consistency and quality across all client deliverables.
• Stay abreast of the latest trends in digital media, advertising, technology, and design.
• Manage creative project timelines and resources, ensuring efficient workflow and timely delivery.
• Foster a culture of innovation, collaboration, and continuous improvement within the creative department.
• Oversee the production of creative assets, ensuring adherence to technical specifications and brand guidelines.
• Contribute to agency growth by identifying new creative opportunities and enhancing client relationships.

Skills

Leadership

Creative direction

Digital marketing

Communication

Presentation

Adobe Creative Suite

Education

Bachelor's degree in Graphic Design, Advertising, Marketing, or related field

Tools

Adobe Creative Suite

Job description

About the Role Our client, a forward-thinking digital media and advertising agency based in Mahikeng, North West, is seeking an inspiring Creative Director to lead its innovative team. This role is responsible for conceptualizing and guiding the development of high-impact digital campaigns, brand identities, and content strategies across multiple platforms. The ideal candidate possesses a strong portfolio showcasing exceptional creative talent, a deep understanding of digital marketing trends, and proven leadership experience. You will be instrumental in driving the agency's creative vision, mentoring designers, copywriters, and digital strategists, and ensuring the delivery of cutting-edge work that resonates with target audiences. This is a significant opportunity to shape the creative output of a growing agency and make a substantial impact within the North West region's digital landscape. You will champion creativity and push the boundaries of digital communication.

Key Responsibilities

• Develop and oversee the execution of creative concepts for digital advertising campaigns, social media content, websites, and branding initiatives.
• Lead and mentor a team of creative professionals, including graphic designers, copywriters, videographers, and UX/UI designers.
• Collaborate with account management and strategy teams to understand client objectives and translate them into compelling creative solutions.
• Present creative concepts and campaign strategies to clients, articulating the rationale and potential impact.
• Ensure brand consistency and quality across all client deliverables.
• Stay abreast of the latest trends in digital media, advertising, technology, and design.
• Manage creative project timelines and resources, ensuring efficient workflow and timely delivery.
• Foster a culture of innovation, collaboration, and continuous improvement within the creative department.
• Oversee the production of creative assets, ensuring adherence to technical specifications and brand guidelines.
• Contribute to agency growth by identifying new creative opportunities and enhancing client relationships.

Requirements

• Bachelor's degree in Graphic Design, Advertising, Marketing, or a related creative field.
• Minimum of 8 years of experience in a creative role within an advertising agency, digital media company, or in-house creative department, with at least 3 years in a leadership position.
• A strong portfolio demonstrating successful and innovative digital campaigns and branding projects.
• Proven ability to lead and inspire creative teams to produce exceptional work.
• Deep understanding of digital marketing principles, social media strategy, content creation, and emerging technologies.
• Excellent communication, presentation, and interpersonal skills.
• Proficiency in design software (e.g., Adobe Creative Suite) and a good understanding of web and mobile technologies.
• Experience in managing multiple projects simultaneously and meeting tight deadlines.
• Strategic thinking and problem-solving capabilities.
• Experience within the North West region or a similar market is advantageous.

Benefits

• Our client offers a highly competitive salary, performance-based bonuses, and a comprehensive benefits package including medical and retirement contributions.
• This role provides a unique opportunity to lead creative innovation and shape the digital presence of diverse brands.
• Professional development opportunities, including attendance at industry conferences and workshops, are provided.
• You will work in a dynamic and collaborative environment with a team passionate about digital creativity.
• Additional benefits include generous annual leave and potential for profit-sharing.
• The chance to mentor emerging creative talent is also a key attraction.