Creative and Design Content Manager

Ad Talent Africa; Johannesburg; On-site; ZAR 350,000 - 500,000; Full time

Job summary

A leading pizza and pasta restaurant seeks a Creative and Design Content Manager to oversee all aspects of visual communication. This role involves designing digital and print materials, managing social media content, and collaborating with marketing efforts. The ideal candidate is a creative professional with a strong design background and a passion for the food industry.

Qualifications

• 5+ years’ experience in a similar position.
• Proficient in Adobe Creative Suite; demonstrates creativity.
• Excellent understanding of branding, advertising, and PR.

Responsibilities

• Oversee visual communication from concept to production.
• Develop social media graphics and content plans.
• Create promotional materials like menus and signage.

Skills

Creativity

Graphic Design

Communication

Strategic Thinking

Analytical Skills

Project Management

Education

Design and/or Marketing-related degree

Tools

Adobe Creative Suite

Job description

Who we are : We are a pizza and pasta restaurant.

What we do : We provide our clients with top quality pizza and pasta to order online, takeaways, eat in or frozen.

What we are looking for : Creative and Design Content Manager

What you will do :

Design and Implementation : Oversee all visual communication from concept to final production across digital, print and retail collateral

Content Creation : Develop social media graphics (still and video) with copy, presented in a monthly content plan

Print and Large Format : Design menus, posters, billboards, signage, vehicle branding and outdoor media

Retail and POS Materials : Create in-store promotional assets like shelf talkers, decals and displays

Digital Assets : Design website / email graphics, banners and Google display ads

Branding and Maintenance : Update CI Manual, corporate brochure, packaging, branded merchandise and promotional materials

Execution and Archiving : Ensure brand consistency, schedule social media content, maintain organised artwork libraries

Creative and Production Support : Contribute to photo / video shoots, brainstorm new branding ideas and assist with print production

Marketing Support : Collaborate with the Marketing Manager on broader marketing tasks beyond design

Social Media Management : Engage with audiences, respond to comments and handle inquiries across all platforms

Community Growth : Expand outreach efforts with bloggers and influencers

Reporting and Analytics : Track ROI, analyse campaigns and optimise digital / print strategies

Customer Support : Ensure 24-hour response time for website and email inquiries, updating tracking systems

Trend Monitoring : Stay updated on digital marketing tools, channels and strategies

Risk Management : Identify and report potential threats in user-generated content

Performance Evaluation : Measure campaign impact, review effectiveness and recommend improvements

What you must have :

• Design and / or marketing-related degree or equivalent professional qualification
• 5+ years’ experience in a similar position
• A skilled designer that is proficient in the Adobe Creative Suite and understanding of print and digital specs
• Demonstrates creativity and graphic design skills
• Excellent understanding of branding, advertising, sales and PR and the roles they play in marketing
• Excellent written and verbal communication skills
• Strong strategic, analytical and project management skills
• Deep understanding of the marketing mix and the full spectrum of marketing tools available
• In-depth knowledge and understanding of the digital landscape, in particular social media platforms and the respective platforms
• Strong creative outlook
• A passion for the food and hospitality industry
• Understanding of QSR, FMCG and Retail Industry would be advantageous