Copywriter

wePlace; Pretoria; Hybrid; ZAR 25 000 - 45 000; Full time

Job summary

Join a forward-thinking company as a Copywriter, where you'll craft compelling copy that captivates audiences and drives sales across diverse marketing channels. This dynamic role blends creativity with strategy, allowing you to work on digital campaigns, social media, and print ads. You will collaborate closely with design teams to produce visually stunning materials while ensuring all content meets legal standards. With a flexible hybrid work model, you’ll enjoy the perfect balance of collaboration and independence. If you're passionate about storytelling and have a knack for persuasive writing, this opportunity is your chance to shine in a vibrant and supportive environment.

Benefits

Work-from-home options

Flexible working hours

Professional development opportunities

Qualifications

• 3-5 years of experience in copywriting and editing.
• Strong proficiency in Microsoft and Google Suites.

Responsibilities

• Develop engaging copy for various marketing channels.
• Collaborate with design teams for campaign artwork.

Skills

Copywriting

Proofreading

Editing

Administration

Excellent writing skills

Excellent ad / campaign writing skills

Experience developing copy for U.S. market

Education

Diploma in Languages / Journalism

Degree in Languages / Journalism

Tools

Microsoft Suite

Google Suite

SEM Rush

Copyscape

Read-able

Google Drive

Chat GPT

Job description

Responsible for developing copy that is engaging, clear, accurate, and drives sales across various marketing and advertising channels. This role is primarily professional-facing, with hybrid elements that include consumer-facing communication. Deliverables include, but are not limited to digital campaigns, websites, emails, print ads, social media, retail marketing campaigns, and catalogues.

• Diploma in Languages / Journalism
• Degree in Languages / Journalism

Minimum applicable experience (years) :

• 3 - 5 years

Required nature of experience :

• Copywriting
• Proofreading
• Editing
• Administration
• Experience working in a fast-paced environment, like an agency, would be highly beneficial

Skills and Knowledge (essential) :

• Proficient in Microsoft Suite / Google Suite
• Excellent writing skills
• Excellent ad / campaign writing skills
• Editing / proofing
• Experience developing copy for U.S. market is a plus

Skills and Knowledge (desirable) :

• SEM Rush
• Copyscape
• Read-able
• Google Drive
• Chat GPT

Copywriting 60%

• Create copy for ad campaigns and marketing campaigns.

Liaise with the design team to generate ideas and create campaign artwork.

• Campaigns include digital campaigns, search campaigns, and retailer marketing campaigns.
• Create copy for packaging, brochures, retailer displays, and other core marketing materials.
• Create new product launch copy including overall copy and recommendations for different mediums.
• Write compelling and high-quality website content.
• Ensure legal approval for all copy claims is obtained in writing from the Legal team.

Social Media 15%

• Support the senior copywriters in creation of content; provide strategy input.
• Work with Design team as needed to find compelling visuals
• Monitor SproutSocial and load content as required
• Support creation of monthly content calendar for each assigned platform aligned with current overall.

Newsletters 10%

• Draft newsletters for bi-weekly release.
• Upload newsletters to Marketing Cloud.
• Send out newsletters every second Friday.
• Maintain Blog.
• Ensure articles are up-to-date and optimized.
• Upload articles.

QMS 5%

• Ensure that QMS guidelines are adhered to.
• Ensure that all supporting documents are kept to date.
• Ensure that all processes are kept relevant.

2 days work-from-home in line with Company Policy (only applicable after probation is successfully passed).

Should you not receive a response from us within one week of your application, your application has unfortunately not been successful.