Copywriter

Kendago; Cape Town; On-site; ZAR 300,000 - 500,000; Full time

Job summary

A leading digital marketing agency is seeking a talented copywriter to join their Creative Team in Cape Town. The ideal candidate will have strong writing skills, a compelling portfolio, and experience in digital advertising. Responsibilities include creating innovative ad concepts and participating in performance data analysis. This role offers an opportunity to be part of a dynamic team focused on delivering impactful advertising solutions.

Qualifications

• Excellent English, raised or lived in the US is an advantage.
• Portfolio showcasing award-worthy work.
• Experience in advertising or performance agency preferred.

Responsibilities

• Research subjects and strategies for brands.
• Create innovative concepts for ads.
• Write scripts maximizing production execution.

Skills

Storytelling

Writing

Ideation

Digital Advertising Knowledge

Education

B.A. in relevant fields

Job description

Kendago is a global leader in Direct-to-Consumer (D2C) digital marketing, specializing in direct response advertising.

We are looking for a talented copywriter with experience in advertising, direct response, social media, or branded content to join our Creative Team.

Please showcase an up-to-date portfolio highlighting your creative work.

Requirements:

• Excellent English (Raised or lived in the US - an advantage)
• Strong ideation, storytelling, and writing skills
• Portfolio with award-worthy work
• Knowledge, understanding, or experience of digital advertising
• Experience in an advertising and/or performance agency - an advantage
• Understanding of performance advertising data - an advantage
• B.A. in relevant fields - an advantage
• A conceptual creative thinker and a problem solver
• Enjoys being part of a winning team
• Effective multi-tasker with a can-do attitude

Responsibilities:

• Research subjects and strategies to serve specific brands
• Create innovative concepts for ads and specific ad elements
• Turn strategies and concepts into captivating texts and scripts
• Write scripts designed for maximizing production execution
• Participate in performance data analysis team meetings
• Ideate performance A/B tests based on data analysis