Content Marketing Manager

Growth Troops; Cape Town; On-site; ZAR 300,000 - 600,000; Full time

Job summary

A leading company is seeking a Marketing Manager to oversee content creation and management in a fully remote role. You will be responsible for developing an editorial calendar, optimizing content for SEO, and tracking performance metrics. This high-impact position offers the opportunity to enhance brand visibility and drive pipeline growth while enjoying a flexible, remote work culture.

Benefits

100% remote, async-friendly culture

Budget for professional courses and design assets

High-impact role with direct influence on brand visibility

Qualifications

• 1–3 years of content production and management experience.
• Portfolio with at least two writing samples and one visual asset.
• Solid Excel/Google Sheets abilities for analysis.

Responsibilities

• Own a 30-day editorial calendar for diverse content types.
• Collaborate with teams to create compelling stories.
• Track performance metrics and present insights.

Skills

Content Management

SEO Optimization

Social Media Management

Workflow Automation

Data Analysis

Fluent English

Tools

HubSpot

Zapier

Google Analytics

Canva

Figma

CapCut

Job description

TeamMarketing

ManagerDirector of Marketing

TypeFull-time, remote

What You’ll Do

• Own a 30-day editorial calendar covering blog articles, case studies, social posts, and thought-leadership pieces.
• Draft, edit, and publish SEO-optimized content that drives qualified traffic and nurtures prospects through the funnel.
• Keep corporate social channels (LinkedIn, Instagram, TikTok, X) active, consistent, and on-brand.
• Collaborate with product and sales teams to turn subject-matter expertise into compelling stories, one-pagers, and webinar scripts.
• Design basic graphics or short video snippets in Canva, Figma, or CapCut to accompany written assets.
• Distribute content via HubSpot (or HighLevel), segmenting audiences and personalizing email workflows.
• Automate routine tasks with Zapier or Make to ensure data flows smoothly between HubSpot, Salesforce, and other tools.
• Track performance in Google Analytics and Sheets; present clear insights on traffic, engagement, and lead quality.
• Provide concise process documentation and training for sales teams in South America.
  
  

Must-Have Experience

• 1–3 years producing and managing content within a modern CRM or marketing-automation platform (HubSpot strongly preferred).
• Demonstrated success running multi-channel content programs (blog, email, social).
• Familiarity with Zapier or Make for workflow automation.
• Portfolio with at least two writing samples plus one visual or video asset.
• Solid Excel/Google Sheets abilities for quick analysis and reporting.
• Fluent English; Spanish or Portuguese advantageous.
  
  

Nice to Have

• Agency background managing multiple brand voices.
• Hands-on use of AI content tools (ChatGPT, Midjourney, Gemini, etc.).
• Basic HTML/CSS for formatting blog and email templates.
• Experience supporting recruitment-marketing or employer-branding initiatives.
  
  

First-90-Day Success Metrics

• Publish a full month of scheduled content without delays.
• Launch an automated email nurture stream achieving ≥ 20 % open rate and ≤ 1 % unsubscribes.
• Increase blog organic sessions by 15 % through SEO improvements.
• Reduce content-production turnaround by 25 % via new templates and automations.
• Deliver a live dashboard summarizing traffic, engagement, and MQL generation.
  
  

Perks

• 100 % remote, async-friendly culture.
• Budget for professional courses, design assets, or AI credits.
• High-impact role—your storytelling directly fuels brand visibility and pipeline growth.