Communications and Brand Manager

Placements24; Bloemfontein; Híbrido; ZAR 900.000 - 1.300.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Health insurance

Retirement contributions

Professional development opportunities

Descripción de la vacante

Placements24 in Bloemfontein seeks a Communications and Brand Manager to shape external and internal messaging, protect brand reputation, and drive integrated communication plans. Hybrid work enables on-site strategy sessions and remote content work.

The role requires leadership, deep brand management expertise, and PR acumen within the financial sector to advance the organization's image and stakeholder engagement from Bloemfontein.

Formación

• Bachelor's degree in Marketing, Communications, PR or related field.
• Minimum 6 years of experience in communications, brand management or public relations, preferably in financial services.
• Proven experience in developing and implementing brand and communication strategies.
• Excellent written and verbal communication skills with persuasive storytelling ability.
• Strong media relations, crisis communications and stakeholder engagement expertise.
• Experience in managing internal communications and employee engagement programs.
• Proficiency in digital communication tools and social media platforms.
• Demonstrated ability to manage projects, budgets and external agencies.

Responsabilidades

• Develop and execute comprehensive communication strategies aligned with brand vision and business objectives.
• Manage external communications including media relations, press releases and crisis communications.
• Oversee internal communications to inform and engage employees.
• Develop and maintain brand voice, guidelines and visual identity across platforms.
• Manage relationships with external agencies, PR firms and advertising partners.
• Monitor media coverage and market trends; provide insights to senior management.
• Plan and execute brand-building initiatives and campaigns.
• Collaborate with marketing, sales and product teams to ensure integrated messaging.
• Create compelling content for digital and print channels; measure effectiveness.

Conocimientos

Strategic thinking

Media relations

Crisis communications

Internal communications

Content creation

Stakeholder engagement

Educación

Bachelor's degree in Marketing, Communications, Public Relations, or a related field

Descripción del empleo

About the Role

Our client, a prominent financial services provider, is seeking a Communications and Brand Manager to oversee their external and internal communication strategies. This role, located in Bloemfontein , Free State , requires a strategic thinker with a proven ability to build and protect brand reputation. You will be responsible for developing and implementing integrated communication plans that enhance brand visibility, manage stakeholder relations, and ensure consistent messaging across all platforms. The position offers a hybrid working model, allowing for a dynamic blend of on-site strategic sessions and remote flexibility for content creation and analysis. We are looking for a professional with strong leadership qualities and a deep understanding of brand management and public relations within the financial sector. This is an exceptional opportunity to make a significant impact within a respected institution in Bloemfontein .

Key Responsibilities

• Develop and execute comprehensive communication strategies that align with the company's brand vision and business objectives.
• Manage all external communications, including media relations, press releases, and crisis communications.
• Oversee internal communications to ensure employees are informed and engaged with company initiatives.
• Develop and maintain the company's brand voice, guidelines, and visual identity across all platforms.
• Manage relationships with external agencies, including PR firms and advertising partners.
• Monitor media coverage and market trends, providing insights and recommendations to senior management.
• Plan and execute brand-building initiatives and campaigns.
• Collaborate with marketing, sales, and product development teams to ensure integrated messaging.
• Create compelling content for various communication channels, including digital platforms and print materials.
• Measure the effectiveness of communication strategies and report on key performance indicators.

Requirements

• Bachelor's degree in Marketing, Communications, Public Relations, or a related field.
• Minimum of 6 years of experience in communications, brand management, or public relations, ideally within the financial services industry.
• Proven experience in developing and implementing successful brand and communication strategies.
• Excellent written and verbal communication skills, with a talent for crafting persuasive narratives.
• Strong understanding of media relations, crisis communications, and stakeholder engagement.
• Experience in managing internal communications and employee engagement programs.
• Proficiency in digital communication tools and social media platforms.
• Demonstrated ability to manage projects, budgets, and external agencies.
• Strategic thinker with strong analytical and problem-solving skills.
• Ability to work effectively in a hybrid environment, collaborating both remotely and in-office.

Benefits

Our client offers a competitive salary, comprehensive health insurance, retirement contributions, and opportunities for professional development and training. The hybrid work model provides flexibility, and you will join a supportive team dedicated to achieving excellence. This role offers a significant opportunity for career advancement within the financial sector in Bloemfontein , contributing to the strategic growth and public perception of a leading organization.