Chief Marketing Officer

Dananda Talent; Johannesburg; On-site; ZAR 1,200,000 - 1,800,000; Full time

Job summary

A leading international business school seeks a strategic yet hands-on CMO to lead global marketing efforts across South Africa, India, and emerging African markets. The ideal candidate will have extensive experience in senior marketing roles, particularly within the education or EdTech sectors, combining strong digital marketing acumen with visionary leadership.

Qualifications

• 10+ years in senior marketing roles, preferably in education or EdTech.
• Expertise in digital marketing, paid media, SEO, CRM, marketing automation.
• Strong commercial acumen and visionary leadership.

Responsibilities

• Own and drive the global marketing strategy focusing on digital ROI and revenue growth.
• Align marketing with sales and academic teams for impactful campaigns.
• Oversee high-budget digital marketing campaigns across various platforms.

Skills

digital marketing

chief marketing officer

stakeholder engagement

Education

graduate qualification in Marketing

Master’s degree or MBA

Job description

Are you a performance-driven marketing leader who thrives in fast-paced, entrepreneurial environments? Do you believe that marketing must drive sales, not just awareness? Are you passionate about transforming lives through education on a global scale?

A leading international business school is looking for a strategic yet hands-on CMO to lead its global marketing operations across South Africa, India, and emerging African markets.

• Own and drive the global marketing strategy, with a strong focus on digital ROI, lead generation, and revenue growth.
• Align marketing with sales, business development, and academic teams to ensure impactful campaigns that convert leads into customers.
• Oversee high-budget digital marketing campaigns across Google, Meta, LinkedIn, and more ensuring top-notch performance.
• Manage regional marketing teams, while tailoring strategies for local market needs and behaviours.
• Build a high-performance, data-driven marketing culture that balances brand storytelling with commercial results.

Minimum Qualifications

• Educational Background: A graduate qualification in Marketing, with a preference for a Master’s degree or MBA.

Experience Requirements:

• 10+ years in senior marketing roles, ideally in education, EdTech industries
• Deep expertise in digital marketing, paid media, SEO, CRM, and marketing automation.
• Strong commercial acumen, you speak the language of CAC, CPL, LTV, ROI.
• Experience marketing in multi-country environments especially in South Africa, India, and other African markets.
• Visionary leadership combined with the ability to roll up your sleeves.

Desired Skills:

• digital marketing
• chief marketing officer
• stakeholder engagement