Casino Product Marketing Specialist

Casino Product Marketing Specialist – Cape Town.

Our client is a leading player in the iGaming and online gambling industry, offering top-tier casino experiences to players worldwide. With a strong focus on innovation, engagement, and customer satisfaction, they are looking for a dynamic and experienced Casino Product Marketing Specialist in Cape Town to oversee casino operations, optimize performance, and drive business growth.

As the Casino Product Marketing Specialist, you will be responsible for managing the online casino product, ensuring a seamless gaming experience for players, and optimizing casino offerings to maximize revenue. You will work closely with internal teams, including marketing, CRM, compliance, and development, to deliver a world-class casino experience.

Duties and Responsibilities:

• Oversee the day-to-day management of the online casino platform, ensuring a high-quality player experience.
• Optimize casino games, promotions, and campaigns to drive player engagement and retention.
• Collaborate with game providers to ensure a diverse and exciting game portfolio.
• Monitor casino performance through analytics and reporting, identifying trends and opportunities for improvement.
• Develop and implement promotional strategies in partnership with the marketing and CRM teams.
• Ensure compliance with industry regulations and responsible gaming practices.
• Analyze player behavior and feedback to improve casino offerings.
• Work closely with product and tech teams to enhance the user experience and resolve any technical issues.
• Stay updated on industry trends, competitor activities, and new game releases.

Requirements:

• Proven experience in a Casino Manager or similar role within the iGaming / online gambling industry.
• Strong knowledge of online casino operations, player behavior, and gaming products.
• Experience with CRM strategies, player retention techniques, and promotional campaigns.
• Analytical mindset with the ability to interpret data and optimize performance.
• Strong understanding of regulatory requirements and responsible gaming principles.
• Excellent communication and leadership skills to collaborate with cross-functional teams.
• Proficiency in using analytics tools and casino management platforms.
• Passion for the iGaming industry and staying ahead of market trends.

What’s in it for You?

• Competitive salary and performance-based incentives.
• Opportunity to work with a fast-growing company in the online gaming space.
• Dynamic and collaborative work environment in Cape Town.
• Career growth opportunities and continuous learning.