Career Opportunities: Manager Product : Sport Specialist x 2 (12641)

South African Broadcasting Corporation
Johannesburg
ZAR 200 000 - 300 000
Job description

Requisition ID 12641 - Posted - Sales - TV Sales: National Sales & Spo - GP - Auckland Park

POSITION ID: 60023026, 60023353

LOCATION: Johannesburg and Cape Town

MAIN PURPOSE OF THE POSITION

  • To maximize sales revenue and increase market share growth across SABC Sport channels, Platform and Content within the SABC co-system.
  • To achieve and exceed sales revenue budgets, across each portfolio, segment, platform and channel assigned.
  • To deliver integrated solutions across the SABC eco-system – Audio | Sport | Video | Entertainment | Social | Events.
  • Actively lead and manage in all platforms’ strategic planning processes; of particular importance is the responsibility for the development of an innovative sales approach that is consistent with each platform’s unique market positioning, competitive environment, and consumer offering.
  • Conduct business reviews to establish traction and performance of brands and various stations that host different Sporting codes.

Ensure that all brand solutions are specific, relevant and targeted at various sales segments.

KEY ACCOUNTABILITIES

  • Initiate and participate in sales pricing and tactical pricing initiatives.
  • Develop and monitor operational sales strategies in conjunction with the Sport division, to achieve revenue target and increase market share against the primary competitor sets.
  • Implement sales strategies to ensure the targets are achieved and exceeded.
  • Develop product and drive channel/product solutions in the market as well as within Sales where relevant.
  • Actively participate in new data/insights/research requirements and utilize research results, in order to optimize revenue.
  • Ensure constant update and maintenance of client’s database.
  • Monitor and analyze competitor business to identify and exploit new business opportunities and increase market share.
  • Ensure maximum income is realized from the allocated portfolio of agencies and clients.
  • Ensure the cost of sales is managed consistently to ensure profitable revenue growth.
  • Increase revenue market share.
  • Ensure all sales deals, commitments and any other contractual agreements with clients/third parties are managed and reported on monthly.
  • Ensure contribution to target setting, budget preparation and sales plans are timeously implemented and measured at regular intervals.
  • Identify, monitor and report on the operational risk and compliance matters.
  • Report on Occupational Health and Safety Act.
  • Implement Risk Management Plan and Internal Risk Audit.
  • Review and report on the achievement and challenges of business units’ objectives (Weekly, Monthly, quarterly and annually).
  • Ensuring strict adherence to sound business principles through application of the Sales policies.
  • Grow and maintain excellent relationships with the SABC Platforms and other stakeholders.
  • Attend industry-related functions and ensure visibility in market weekly.
  • Maintain a positive image and relationships for SABC Sales in the marketplace.
  • Create increased revenue opportunities and positive commercial relationships within agencies and clients direct with the aim to build partnerships for mutual gain.
  • Contribute to the growth and development of all allocated brand/channel by inputting into both marketing and programming strategies.
  • Continuously provide sales and trade marketing strategies, assistance, and specialist training where relevant to transfer skills across the relevant sports platforms.
  • Present to clients and agencies to promote various brand solutions.
  • Create and maintain cross-functional communication with other Divisions.
  • Advance Company’s interest in all negotiations with external Stakeholders to maximize revenue generation.

QUALIFICATIONS AND EXPERIENCE

  • Matric and/or Supplementary Media, Sport, Sales, and other relevant training courses and certificates.
  • A minimum of 3-5 years of sales experience and/or sales management experience (media sales/sport preferable).

KNOWLEDGE AND RELATED SKILLS

  • Well-known and respected in the advertising industry with established networks and relationships with current and upcoming decision makers and ad spend influencers.
  • Excellent verbal and written communication skills.
  • Excellent interpersonal and presentation skills.
  • Business acumen and commercially oriented.
  • Ability to work independently, perform under pressure and outside of standard working hours when required.
  • Persuasive with excellent selling skills and tenacity.
  • Excellent planning and time management skills.
  • Computer literacy in Word, Excel and PowerPoint, CRM software etc.
  • Thorough understanding and interpretation of industry tools.
  • Energetic and results-oriented person who has a desire to succeed.
  • Ability to solve problems and take decisions whilst navigating processes and procedures with speed.
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