Brand Manager

Faircape; Cape Town; On-site; ZAR 300,000 - 600,000; Full time

Job summary

Faircape Group, a leader in diverse sectors, is seeking a strategic Marketing / Brand Manager. This role involves shaping marketing strategy and leading campaigns across various platforms, focusing on driving growth and collaboration with a talented team. Ideal candidates will possess a strong background in digital marketing and experience in technical sectors.

Benefits

Quarterly bonuses

Long service leave

Free barista-made coffee

Subsidised vending machine snacks

Discounted ISP packages

Fixed flexi-time (07:00 - 18:00)

Subsidised parking

Modern offices

Qualifications

• Proven experience in marketing within energy, technology, or service sectors.
• Demonstrated success in developing strategies and generating qualified leads.
• Experience managing cross-functional teams and creative content pipelines.

Responsibilities

• Develop and lead marketing strategies to drive growth and brand visibility.
• Manage integrated campaigns across digital and offline platforms.
• Oversee the development of marketing materials and ensure timely delivery.

Skills

Strategic thinker

Excellent written and verbal communication

Analytical and data-driven

Strong digital marketing expertise

Ability to simplify complex technical ideas

Education

Bachelor's degree in Marketing

Related field

Tools

SEO

Google Ads

CRM platforms

Job description

Discover excellence in diverse sectors with The Faircape Group.

As a dynamic group, we specialize in Healthcare, Retirement Holdings, Telecommunications, ISP services, Infrastructure installation, Power Management, CCTV, Water Utility Management, Property Management, and more.

Join us on a journey of innovation and service excellence.

Faircape Group is seeking a strategic and results-driven Marketing / Brand Manager to lead marketing efforts for our Inpower Energy, WUS, and CCTV Technologies brands.

This role is ideal for a high-impact marketer who excels in building smart strategies, generating qualified leads, and deeply understands complex, service-based technical offerings.

You should be comfortable working with technical subject matter and transforming it into compelling, results-focused marketing campaigns.

We offer a unique opportunity to shape marketing strategy, drive execution, and collaborate with a talented in-house production team to bring your ideas to life.

Benefits include:

• Quarterly bonuses; performance is recognised and rewarded
• Long service leave
• Free barista-made coffee
• Subsidised vending machine snacks
• Discounted ISP packages
• Fixed flexi-time (07:00 - 18:00)
• Subsidised parking
• Modern offices across from Cavendish in Claremont

Key Responsibilities

• Develop and lead holistic marketing strategies to drive growth, brand visibility, and customer acquisition across digital and offline platforms.
• Design and execute go-to-market campaigns tailored to commercial, industrial, and property sector segments.
• Identify and define target audiences, map customer journeys, and create segmented marketing funnels.
• Oversee all integrated campaigns from concept to execution, working closely with creative and content teams.
• Direct the development of marketing materials including brochures, ads, videos, case studies, and proposal documents.
• Maintain accurate and engaging website content optimised for SEO and aligned with brand voice.
• Analyse campaign performance, track KPIs, and adjust strategies to improve engagement and conversion.
• Lead implementation of PPC, paid social media, LinkedIn, and email campaigns to attract and convert leads.
• Manage internal briefs, allocate creative resources, and ensure timely project delivery.
• Coordinate external suppliers/vendors when needed to support campaign execution.
• Create and maintain content calendars across digital platforms including blogs and social media.
• Monitor trends, competitor positioning, and industry insights to inform marketing direction.
• Support sales, technical, and operational teams with targeted marketing tools and content.

Experience & Qualifications

• Bachelor's degree in Marketing, Business, Communications, or related field
• Proven experience in marketing, ideally within energy, technology, or service sectors
• Demonstrated success in developing strategies and generating qualified leads
• Strong digital marketing expertise, including SEO, Google Ads, LinkedIn, CRM platforms
• Experience managing cross-functional teams and creative content pipelines

Skills & Attributes

• Strategic thinker with a commercial mindset
• Excellent written and verbal communication skills
• Strong skills in brief writing and content direction
• Analytical and data-driven with a focus on ROI
• Highly organised, adaptable, and deadline-focused
• Able to simplify complex technical ideas for a wide audience

Additional Requirements

• Clear credit, criminal, and health record
• Valid driver's license and own transport
• Written references to be submitted

Faircape Group offers a market-related salary, depending on each individual's experience, knowledge, skills, and attributes. If you do not hear from us within two weeks, please deem your application unsuccessful. Learn more about us at [website link].