BRAND AMBASSADOR : MARKETING SOLUTIONS (MENLYN)

Smollan; Gauteng; On-site; ZAR 200,000 - 300,000; Full time

Job summary

A leading company in the home appliance industry seeks a Brand Ambassador to represent the Philips brand within designated retail stores. This role involves promoting product awareness, driving sales, and building relationships while ensuring compliance with store guidelines and brand policies.

Qualifications

• Engagement with customers to promote Philips products.
• Execution of product demonstrations and events.
• Adherence to brand policies and store guidelines.

Responsibilities

• Represent Philips brand in stores and drive sales.
• Conduct weekly meetings with the Regional Field Manager.
• Maintain product visibility and compliance with pricing.

Skills

Relationship Building

Product Knowledge

Professionalism

Job description

COMPANY OVERVIEW : Versuni stands as a beacon in the home appliance industry, home to the esteemed Philips Domestic Appliances Brand and Product Portfolio. With a legacy dating back over 130 years, Versuni remains committed to turning houses into homes by offering innovative products and services tailored to enhance consumers' lifestyles. Rooted in a belief that home is a universal concept, Versuni's diverse range of kitchen and home appliances caters to the unique needs and preferences of individuals worldwide.

GENERAL OBJECTIVE : As a Brand Ambassador at Versuni, your primary objective is to represent the Philips brand within designated retail stores, promoting product awareness, driving sales, and fostering positive relationships with both retailers and consumers. Through your engagement and expertise, you play a crucial role in enhancing the visibility and availability of Philips Domestic Appliances products, ensuring alignment with Versuni's mission of turning houses into homes.

KEY RESPONSIBILITIES :

• Store Placement :

Be placed in stores according to the Philips Retail Store Base and current structure, ensuring optimal coverage and representation.

• Policy Adherence :

Follow the policies and guidelines communicated by the store, maintaining compliance with regulations and standards.

• Weekly Meetings :

Meet with the Regional Field Manager once a week for reports, concerns, feedback, plans, directives, and material handover such as POSM and demo ingredients.

Conduct weekend activations as mandatory activities, engaging with customers and promoting Philips products.

• Execution Excellence :

Secure the #1 position in store for all executions, ensuring optimal visibility and prominence of Philips products.

• Price Ticket Maintenance :

Ensure daily maintenance of correct price tickets in store, both on and off promotion, to accurately reflect pricing and promotions.

Execute in-store merchandising according to Philips and Retailers' directives and / or planograms, maintaining consistency and quality.

• Relationship Building :

Build fruitful relationships with retailers and their staff, fostering collaboration and support for Philips products.

• Professionalism :

Adhere to a dress code supplied by Philips, presenting a professional and polished image at all times.

• Demonstrations and Engagement :

Conduct WET / DRY demonstrations as required and aligned with key SKUs and product focus, engaging with customers to showcase product features and benefits.

• Hygiene and Maintenance :

Ensure demo product maintenance and hygiene, keeping demonstration materials clean and presentable at all times.

• Event Support :

Provide support to retailers when Philips Domestic Appliances Brand is involved with store-related events or activities, contributing to the success of promotional initiatives.