Assistant Digital; Pr & Social Influencer Lead

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Sector: Marketing, Advertising and PR, Technology

Role: Assistant

Contract Type: Permanent

Hours: Full Time

Unilever is currently hiring for an Assistant Digital: PR & Social Influencer Leader.

Function: Marketing HC

Reports to: Marketing Manager HC Digital; PR & Social Influencer

Scope: Southern Africa HC

Location: La Lucia Ridge / 61 Katherine Street

Terms & Conditions: Full time; SA Citizens only

ABOUT UNILEVER

With 3.4 billion people in over countries using our products every day, Unilever is a business that makes a real impact on the world. We are driven by our purpose: to make sustainable living commonplace.

HOME CARE SOUTHERN AFRICA

Home Care is on a mission to deliver a Clean Future through superior, sustainable, and great value household cleaning and laundry products.

JOB PURPOSE

You will lead innovations that will make our business win and grow. The Digital, PR & Influencer JBM will drive a socially-led digital, PR & influencer strategy that delivers brand salience & credibility for the HC total category.

KEY DELIVERABLES

1. Delivering maximum ROMI on digital media & PR and social channels
2. Driving breakthrough digital innovation for category and deliver BIC ROI
3. Ensuring functional digital marketing excellence, managing partnerships
4. Collaboration with media agencies and internal stakeholders
5. Assisting in overall management of the digital media chain
6. Content marketing, influencer marketing coordination
7. Direct responsibility for tracking, reporting, optimizing and managing agencies' digital outputs
8. Direct engagement with digital media owners for new ideas & collaborations

MAIN RESPONSIBILITIES

1. Align the digital strategy for Home Care brands
2. Invest media related initiatives based on past learnings
3. Be in close contact with global team for influencer approach
4. Drive PR and digital excellence on brand campaigns
5. Measure digital & PR performance against goals
6. Optimize spend and performance based on insights
7. Support DMC test and learn agenda
8. Evaluate new digital technologies for adoption
9. Drive social first agenda in Home Care
10. Develop the Cleanipedia brand to enhance brand awareness

WHAT YOU WILL NEED TO SUCCEED

Experiences & Qualifications

Minimum: 3+ years' experience in digital media, marketing or PR

Preferred: Background with digital marketing or public relations experience preferred

Skills

1. Marketing Analytics
2. Media strategy & planning
3. Digital Commerce
4. Influencer, creator & agency partnerships experience
5. Performance Marketing
6. Leadership

You are energized by delivering fantastic results. You must also focus on the Consumer and what they need.

Critical SOL (Standards of Leadership) Behaviors

1. PASSION FOR HIGH PERFORMANCE: Takes personal responsibility and accountability for execution
2. PERSONAL MASTERY: Sets high standards for themselves
3. CONSUMER LOVE: Always looks for better ways to serve consumers
4. PURPOSE & SERVICE: Leadership is service to others
5. AGILITY: Continually learning and developing their skills

Unilever embraces diversity and encourages applicants from all walks of life!