Account Director

Havas Media South Africa (Pty) Ltd; Johannesburg; On-site; ZAR 40,000 - 80,000; Full time

Job summary

An established industry player is seeking a Media Planning and Management Specialist to enhance media experiences for clients. In this pivotal role, you'll leverage your 8+ years of media planning expertise to develop and execute omnichannel strategies. You'll collaborate with cross-functional teams, negotiate with media partners, and ensure client satisfaction through effective campaign management. If you're passionate about media and ready to drive impactful results, this is the perfect opportunity for you to shine in a dynamic environment.

Qualifications

• 8+ years in media planning and media buying.
• Master’s degree in Business, Marketing, or Advertising.

Responsibilities

• Build Media Experience for client portfolio across channels.
• Negotiate with Media Partners and supervise campaign execution.

Skills

Media Planning

Media Buying

Data Processing

Collaborative Relationships

Proactive Initiative

Education

Master’s degree in Business

Master’s degree in Marketing

Master’s degree in Advertising

Tools

Polaris Suite

Pilot

IOMT

Tableau

Datorama

Power BI

Job description

Media Planning and Management Specialist

Be responsible for building Media Experience (Mx) for your client portfolio on your channel(s), ensuring expertise in alignment with Mx Brief and Mx Development guidelines (omnichannel strategy).

Champion Mx activation (Connection, Context, Content) on your channel by selecting Partners, using relevant decision frameworks (MRP, MDM) to define placements and manage campaign flighting.

Collaborate with the Audience Architect to activate the right audience on your channel(s) and work with the Mx Creative lead to materialize the suggested ideas.

Ensure the Mx plan structure and delivery by utilizing data visualization tools.

Negotiate with relevant Media Partners for specific channels.

Supervise the smooth execution of campaigns, respecting deadlines.

Ensure client satisfaction regarding campaign delivery and performance.

Be accountable for reaching target objectives and the productivity plan, driving the trading teams to meet their goals.

Contribute to cross-media operations while leading your channel expertise, alongside the Media Development Director.

May instruct digital media buying.

Manage a team of channel experts and collaborate with the (programmatic) trading team.

Previous Experience & Industry Background

• 8+ years in media planning

Qualifications & Languages

• Master’s degree in Business, Marketing, Advertising
• Understanding of business dynamics
• Proactive initiative-taking
• Ability to build collaborative relationships
• Expertise in media planning and media buying
• Proficiency as an Mx champion (Connection, Context, Content)
• Data processing and management skills

Technical Skills

• Planning tools (e.g., Polaris Suite)
• Operational performance management tools (e.g., Pilot, IOMT)
• Business intelligence software (e.g., Tableau, Datorama, Power BI)
• Advertising technologies (e.g., ad servers, ad platforms)

Contract Type: Permanent

At Havas, we are committed to offering equal opportunities to all potential employees and have zero tolerance for discrimination. We are an equal opportunity employer and welcome applicants regardless of age, sex, race, ethnicity, disability, or other factors unrelated to job performance.