Account Director

Job title: Account Director

Job Location: Gauteng, Johannesburg

Deadline: May 07, 2025

Job Description Summary:

• The Channel Expertise Director is responsible for building the Media Experience (Mx) for a portfolio of clients on a specific channel. S/He is the keeper of the Mx (Media Experience) plan structure, negotiation, and delivery.

Job Description:

Mission & Responsibilities

• Be responsible for building Media Experience (Mx) for your client portfolio on your channel(s) expertise in alignment with Mx Brief and Mx Development guidelines (omnichannel strategy).
• Champion Mx activation (Connection, Context, Content) on your channel by selecting Partners, using the relevant decision frameworks (MRP, MDM) to define placements and manage campaign flighting.
• Work with the Audience Architect to activate the right audience on your channel(s) and with the Mx Creative lead to materialize the suggested ideas.
• Ensure the Mx plan structure and delivery by using data visualization tools.
• Negotiate with relevant Media Partners on specific channels.
• Supervise the smooth running of campaigns respecting deadlines.
• Ensure client satisfaction on the campaign delivery and performance.
• Be accountable for reaching the target objectives/productivity plan, driving the trading teams in reaching their objectives.
• May contribute to cross media operations while leading on your channel expertise, alongside the Media Development Director.
• May instruct digital media buying.
• Manage a team of channel experts and work in conjunction with (programmatic) trading team.

Previous experience & Industry background

• 8+ years in media planning.
• Media Agency, Trading desk.

Qualifications & Languages

• Master’s degree in Business, Marketing, Advertising.
• Languages: English (Advanced).

Soft skills & Competencies

• Understanding the business.
• Taking initiative.
• Focusing on performance.
• Building collaborative relationships.
• Media planning and media buying.
• Mx champion (Connection, Context, Content).
• Strong negotiation skills.
• Programmatic.
• Data processing & management.
• Marketing strategy.

Technical skills

• Planning tools (i.e. Polaris Suite).
• Operational performance management tools (Pilot, IOMT).
• Business intelligence software (i.e. Tableau, Datorama, Power BI).
• Advertising technologies (i.e. ad servers, ad platforms).