Social Media Coordinator

Virtustant; Venezuela; Remote; VES 35,242,000 - 52,863,000; Full time

Job summary

Virtustant seeks a Social Media Coordinator to manage the daily execution, organization, publishing, and reporting of social media for United States consumer product brands. You will own the content calendar, schedule across channels, coordinate with marketing and design, and produce weekly and monthly performance reports, tracking reach, engagement, and growth.

This full-time remote role requires 1+ years of US-market social media experience with YouTube, Meta, TikTok, Reddit, and Pinterest,

Qualifications

• Minimum 1+ years of recent, consecutive experience managing social media for United States business-to-consumer consumer product and e-commerce brands.
• Hands-on experience managing social media specifically for the United States market.
• Strong understanding of United States consumers, social trends, platform best practices, and content formats.
• Experience managing multiple brands and social channels simultaneously.
• Strong organizational, communication, and project-management skills.
• Must provide links to previous social media channels personally managed.
• Must provide the company and brand name and employer or agency where the work was performed.
• Must clearly identify which channels and responsibilities were personally managed for each brand.
• Experience with YouTube including long-form and short-form video content and YouTube Shorts, video publishing and optimization, titles, descriptions, thumbnails, and playlists, and channel and content performance reporting.
• Experience with Meta including Facebook and Instagram feed posts, Reels, Stories and video, all major organic formats and placements, and scheduling, publishing, and performance reporting.
• Experience with TikTok including video content uploads, publishing and scheduling, captions, hashtags and trends, and content and engagement performance tracking.
• Experience with Reddit including brand and community participation, content posting and community monitoring, and understanding of appropriate brand participation within Reddit communities.
• Experience with Pinterest including pins, video content and boards, content scheduling and optimization, and performance reporting.

Responsibilities

• Own and maintain the social media content calendar.
• Schedule, publish and manage content across all social channels.
• Maintain an organized content inventory and library of videos, images, user-generated content, graphics, and creative assets.
• Track content that is available, scheduled, published, needs updating, or needs to be created.
• Coordinate content requirements with marketing, creative, and design teams.
• Ensure content is published accurately and on schedule.
• Maintain consistent brand messaging across channels.
• Monitor channel activity and content performance.
• Produce weekly and monthly performance reports.
• Track reach, engagement, views, follower growth, traffic, and other relevant key performance indicators.
• Identify high-performing and low-performing content.
• Recommend content to reuse, repurpose, expand, test, or discontinue.
• Stay current with United States social media trends and platform changes.

Job description

Job Title: Social Media Coordinator

About The Company

Our client manages social media for United States consumer product brands.

Job Description

Our client is looking for a Social Media Coordinator. You will manage the daily execution, organization, publishing, and reporting of social media for United States consumer product brands.

Responsibilities Of The Role

• Own and maintain the social media content calendar
• Schedule, publish and manage content across all social channels
• Maintain an organized content inventory and library of videos, images, user-generated content, graphics, and creative assets
• Track content that is available, scheduled, published, needs updating, or needs to be created
• Coordinate content requirements with marketing, creative, and design teams
• Ensure content is published accurately and on schedule
• Maintain consistent brand messaging across channels
• Monitor channel activity and content performance
• Produce weekly and monthly performance reports
• Track reach, engagement, views, follower growth, traffic, and other relevant key performance indicators
• Identify high-performing and low-performing content
• Recommend content to reuse, repurpose, expand, test, or discontinue
• Stay current with United States social media trends and platform changes

Required Experience And Qualifications

• Minimum 1+ years of recent, consecutive experience managing social media for United States business-to-consumer consumer product and e-commerce brands
• Hands-on experience managing social media specifically for the United States market
• Strong understanding of United States consumers, social trends, platform best practices, and content formats
• Experience managing multiple brands and social channels simultaneously
• Strong organizational, communication, and project-management skills
• Must provide links to previous social media channels personally managed
• Must provide the company and brand name and employer or agency where the work was performed
• Must clearly identify which channels and responsibilities were personally managed for each brand
• Experience with YouTube including long-form and short-form video content and YouTube Shorts, video publishing and optimization, titles, descriptions, thumbnails, and playlists, and channel and content performance reporting
• Experience with Meta including Facebook and Instagram feed posts, Reels, Stories and video, all major organic formats and placements, and scheduling, publishing, and performance reporting
• Experience with TikTok including video content uploads, publishing and scheduling, captions, hashtags and trends, and content and engagement performance tracking
• Experience with Reddit including brand and community participation, content posting and community monitoring, and understanding of appropriate brand participation within Reddit communities
• Experience with Pinterest including pins, video content and boards, content scheduling and optimization, and performance reporting

Preferred Skills

• Not specified

Personality

• Not specified

Software & Tools

• YouTube
• Meta (Facebook and Instagram)
• TikTok
• Reddit
• Pinterest

Schedule

Not specified

Salary And Benefits

• Payment in USD or Local Currency according to candidate's preference.
• Full-time remote opportunity.